American Girl has unveiled its 2026 Doll of the Year. Her name is Raquel. She is now available for purchase nationwide.

This release continues a beloved tradition started in 2001. The doll’s backstory includes a surprising connection to a classic character.
New Doll Features and Historical Link
Raquel is an 18-inch doll priced at $135. She comes with her own outfit, accessories, and a detailed journal. Her story involves DJing and working at her family’s paleta shop in Kansas City.
She also has a rescue puppy named Luzita. The brand’s narrative follows her summer trip to an East Coast family reunion. There, she discovers her great-great-grandmother’s diary.
This discovery reveals a major historical link. According to American Girl, Raquel is the direct descendant of Samantha Parkington. Samantha was one of the original and most popular characters from the 1980s lineup.
Market Impact and Holiday Shopping Advice
Industry analysts predict high demand for Raquel this holiday season. New Doll of the Year releases often become sought-after items. This can lead to inventory shortages as Christmas approaches.
The brand’s dolls are known for their high quality and durability. They are built to withstand years of play. This makes them a premium gift choice for many families.
To avoid potential sell-outs, shoppers are encouraged to buy early. The current availability makes Raquel an easy-to-find gift option for now.
The launch of the American Girl Doll Raquel 2026 model has ignited significant excitement among collectors and children alike. This new addition strengthens the brand’s legacy of storytelling.
Thought you’d like to know
What is the price of the new American Girl Doll Raquel?
The 2026 Doll of the Year, Raquel, retails for $135. This price includes her signature outfit, a keepsake box, and her story journal. Additional accessories are sold separately.
Who is Raquel related to in the American Girl universe?
Raquel is the great-great-granddaughter of Samantha Parkington. This connection to a classic character is a first for the Doll of the Year line. It adds a rich, generational layer to her story.
Are there any Black Friday deals on American Girl dolls?
Yes, major retailers are offering discounts on previous Doll of the Year models. Shoppers can find dolls like Lila (2024) and Summer McKinney (2025) for up to 30% off. These sales are for a limited time.
What accessories are available for the Raquel doll?
American Girl sells several accessory sets for Raquel. These include a beach chairs and barbecue set, a seaside car, and her dog, Luzita. These items help bring her summer adventure to life.
Why is the Doll of the Year release significant?
The annual release is a major event for the brand and its fans. It introduces a new character with a contemporary story. This keeps the product line fresh and engaging for a new generation.
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