Amway India Launches School Nutrition Literacy Program

Amway India Launches School Nutrition Education Program to Combat Malnutrition.Amway India has launched a new School Nutrition Education Program. The initiative partners with 12 schools in Delhi and Chennai. It aims to tackle childhood malnutrition through education.The program was announced during National Nutrition Week. It aligns with the government’s ‘Eat Right for a Better Life’ theme. This effort is part of Amway’s broader ‘Power of 5’ project.

Program Targets Widespread Adolescent Nutrition Deficiencies

The initiative expects to benefit over 12,000 people in its first year. This includes 3,000 school children directly. The program focuses on building healthy habits early.According to the Comprehensive National Nutrition Survey, every second adolescent in India faces poor nutrition. Widespread deficiencies in iron, vitamin A, and zinc are common. This data highlights the critical need for such interventions.The program uses a specially designed toolkit. It features games and educational materials. These tools make learning about nutrition interactive and fun for children.

Collaborative Approach for Long-Term Community Impact

Amway is collaborating with the Nourishing Schools Foundation. The partnership also involves the Delhi education department. This multi-stakeholder approach aims for greater impact.Rajneesh Chopra, Managing Director of Amway India, stated school-age is a decisive stage for shaping lifelong habits. He emphasized the company’s commitment to transforming 5 million lives in India. The goal is an inclusive, community-driven approach to health.Archana Sinha, Co-founder of Nourishing Schools Foundation, added that schools can shape young minds and influence community behaviors. She believes equipping children with knowledge creates a ripple effect of healthier choices that lasts a lifetime.

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The School Nutrition Education Program represents a significant investment in preventive health. By targeting children, Amway India aims to create a generation of health advocates. This initiative could profoundly impact community health across India.

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How many people will this program benefit?

The program aims to benefit over 12,000 people in its first year. This includes 3,000 school-going children. The reach extends to their families and communities.

What is the main focus of the nutrition program?

It focuses on improving nutrition awareness and encouraging healthy habits. The program integrates education into daily school activities. It uses interactive tools and games for better engagement.

Which cities are included in this initiative?

The program launched in 12 schools across Delhi and Chennai. These locations were selected for the initial phase. Expansion to other regions may follow based on initial success.

Who are the partners in this program?

Amway India is collaborating with the Nourishing Schools Foundation. The Delhi education department is also involved. This partnership combines corporate, non-profit, and government efforts.

Why target school children for nutrition education?

School-age is a decisive stage for shaping lifelong habits. Children can become agents of change in their communities. Early education creates a lasting impact on health outcomes.