Apple Event 2025 Time, Date, Live Stream USA (PT & ET) | Watch iPhone 17 Reveal

Apple’s biggest showcase of the year is here. The 2025 Apple Event, titled “Awe Dropping,” takes place on Tuesday, September 9. The keynote starts at 1 p.m. ET and 10 a.m. PT in the United States. Fans across the country can tune in live to see the official reveal of the iPhone 17 and more.

The event is being held at Apple Park in Cupertino, California. It will be broadcast globally and streamed free online. Apple’s keynote is expected to draw millions of viewers, with iPhone 17 rumors leading the hype.

Apple Event 2025 Time and Date in the USA

The official Apple Event 2025 time is locked. In the U.S., it starts at:

10 a.m. PT (California, West Coast)

1 p.m. ET (New York, East Coast)

12 p.m. CT (Central Time)

The date is Tuesday, September 9. Apple confirmed the schedule last month. U.S. audiences will get the stream in real time, with no delay.

According to Bloomberg and Reuters, the iPhone 17 series will headline. The new model is rumored to include Apple’s first custom wireless chip, a larger 24MP front camera, and stronger battery life. A new model, the iPhone 17 Air, is expected to replace the Plus series. It may be thinner than any iPhone before.

How to Watch the Apple Event Live Stream

U.S. fans can watch the event in several ways. The live stream will be on Apple’s website and through the Apple TV app. Apple often also streams the keynote on YouTube, making it easy to watch from any device.

For those who miss the live session, Apple usually posts the full replay. The stream includes real-time product reveals and demos from Apple executives. Tech analysts call this the most important Apple showcase since the iPhone X era.

Along with the iPhone 17, the company is set to refresh its wearable line. Reports expect Apple Watch Series 11, Apple Watch SE, and Apple Watch Ultra 3. New AirPods Pro 3 are also tipped for release, with better sound quality and health tracking features.

What the Event Means for Apple Users

This Apple Event is key for both users and the tech market. A new iPhone design can shift demand in the U.S. smartphone industry. The Apple Watch update may expand health features, a growing focus for the company. AirPods Pro 3 will push Apple further in wireless audio.

For U.S. consumers, the event signals when to upgrade or hold off on current devices. For Apple, it is about keeping its lead in hardware and software. The iPhone 17 reveal will set the tone for Apple’s sales in 2025 and beyond.

The Apple Event 2025 time is set for 1 p.m. ET and 10 a.m. PT. U.S. fans can watch live to see the iPhone 17 and other big reveals at the “Awe Dropping” showcase.

Info at your fingertips-

Q1: What time is the Apple Event 2025 in the USA?

The keynote begins Tuesday, September 9, at 1 p.m. ET and 10 a.m. PT. Central Time is 12 p.m. CT.

Q2: How can I watch the Apple Event live in the USA?

You can stream it live on Apple’s website or Apple TV app. Apple may also show it on YouTube.

Q3: What products are expected at the Apple Event?

Reports expect the iPhone 17 lineup, iPhone 17 Air, Apple Watch Series 11, SE, Ultra 3, and AirPods Pro 3.

Q4: Where is the Apple Event being held?

The showcase is hosted at Apple Park in Cupertino, California, and streamed worldwide.

Q5: Why is the Apple Event important for U.S. fans?

It decides Apple’s product lineup for the year. Many people plan upgrades based on announcements.