Apple iPhone 17 Pro Max Price Revealed Ahead of Launch Event

Apple is ready to unveil the iPhone 17 Pro Max today at its “Awe Dropping” event in Cupertino. The premium model is expected to bring the biggest upgrades in design, camera, and battery life. Industry reports suggest the iPhone 17 Pro Max price will start at $1,299 in the United States. Pre-orders are likely to open on September 12, with deliveries beginning on September 19.

The new iPhone 17 Pro Max will mark one of the most important launches for Apple in recent years. Analysts expect strong demand despite higher costs, driven by new camera technology, faster chips, and larger batteries. According to Reuters, Apple is under pressure to prove that its flagship devices can still set global trends.

Apple iPhone 17 Pro Max Price and Features

The iPhone 17 Pro Max is set to replace the iPhone 16 Pro Max with a much larger battery, redesigned camera system, and stronger frame. Reports say it will carry a 5,088mAh battery, the biggest ever in an iPhone. This should give users more screen-on time and longer performance during heavy use.

The model will feature a horizontal camera bar with a 48MP telephoto lens. It will allow up to 8x optical zoom and 8K video recording. Apple is also expected to add a Wi-Fi 7 chip for faster connections. The iPhone 17 Pro Max will start with 256GB storage, which is a big step up from earlier base models.

Pricing is a key focus this year. TrendForce predicts $1,299 as the entry cost, while some banks like J.P. Morgan say Apple may keep the figure closer to $1,099. The iPhone 17 Pro model is expected to cost slightly less, starting around $1,199. The new iPhone 17 Air is also tipped to launch at $1,099.

Market Impact and Consumer Outlook

Apple is taking a bold step with higher storage and premium prices. Some analysts believe the rise reflects supply chain costs and Apple’s push into premium hardware. Customers who want the best cameras, larger displays, and the biggest battery will likely lean toward the Pro Max model.

The iPhone 17 series will also include the standard iPhone 17 and the new iPhone 17 Air. The Air is a thin and light version designed to replace the Plus model. Apple hopes this mix of models will appeal to both mainstream buyers and high-end users.

The Pro Max will be the most powerful and most expensive iPhone yet. With a new look, more storage, and stronger features, it is expected to drive big sales in the holiday season. If early predictions are correct, the iPhone 17 Pro Max will be one of Apple’s best-selling devices in years.

Apple iPhone 17 Pro Max price is now at the center of global attention. The $1,299 figure will test consumer demand. Apple is betting that power users will pay more for the biggest battery and best camera in iPhone history.

FYI (keeping you in the loop)-

Q1: What is the Apple iPhone 17 Pro Max price?

The iPhone 17 Pro Max price is expected to start at $1,299 in the United States. Some reports suggest Apple may set it closer to $1,099 depending on storage options.

Q2: When will the iPhone 17 Pro Max release?

Apple will launch the iPhone 17 Pro Max on September 9, 2025. Pre-orders open September 12, and deliveries begin September 19.

Q3: What are the key features of the iPhone 17 Pro Max?

The Pro Max will have a 5,088mAh battery, 48MP telephoto lens with 8x zoom, 8K video, Wi-Fi 7, and base storage of 256GB.

Q4: How does the iPhone 17 Pro Max compare to the iPhone 17 Pro?

The Pro Max has a bigger battery and larger display. Both models share the new camera bar, but the Pro Max is designed for users who want maximum power.

Q5: What colors will be available for the iPhone 17 Pro Max?

New finishes include dark blue and orange, along with classic options like silver and black. Apple may also add limited seasonal shades.