Apple Launches Mini Apps Partner Program with Reduced 15% Commission

Apple has announced a new program for developers. The App Store Mini Apps Partner Program launched today. It targets creators who host small apps within a larger, native application.

This initiative offers a significant financial incentive. Developers can benefit from a reduced commission rate on in-app purchases. According to Bloomberg, the move aims to foster growth in this specific app category.

How the New Program Benefits Developers

Eligible developers will see their commission rate drop to 15 percent. This applies to sales of qualifying digital goods and services. The standard rate for most developers is 30 percent.

To join, developers must submit a request form to Apple. Participation is not automatic. Approval is required to access the new benefits.

The program is designed for apps that host mini apps and games. These are self-contained experiences built with web technologies like HTML5. They operate inside a primary host app.

Strict Requirements for Program Eligibility

Apple is setting clear rules for participation. Developers must integrate specific App Store technologies. This includes the Declared Age Range API and the Advanced Commerce API.

These tools help provide a safe experience for all users. They are crucial for managing age-appropriate content. This aligns with Apple’s focus on user privacy and safety.

Concurrently, Apple updated its App Review Guidelines. The changes clarify requirements for creator apps and age-gating mechanisms. This ensures a consistent standard across the App Store.

The new Mini Apps Partner Program represents a strategic shift for Apple. It provides a tangible benefit for a growing developer segment. This move could significantly expand the mini app ecosystem on the App Store.

Thought you’d like to know

What are mini apps on the App Store?

Mini apps are small, self-contained programs. They are built using web technologies like HTML5 and JavaScript. Users access them within a larger, host application.

What is the new commission rate for mini apps?

Apple is offering a reduced 15 percent commission. This applies to sales of qualifying in-app purchases. The standard rate is typically double that for many developers.

Which technologies are required for the program?

Apps must support the Declared Age Range API. They also need the Advanced Commerce API. These tools help manage user age verification and payments.

How does this impact the broader app market?

It encourages more developers to build mini app platforms. This could lead to greater app diversity. It also strengthens competition within specific app categories.

Why is Apple introducing this program now?

The program supports a growing segment of the app economy. It aligns with Apple’s initiatives to nurture developer relationships. The move was reported by sources including Reuters.

Trusted Sources: Bloomberg, Reuters