Apple Opens First India Stores Ahead of iPhone 17 Launch

Apple continues its aggressive retail push in India. The tech giant unveiled its fourth store in the country this week. The new location is in Pune’s Koregaon Park area. It opens to the public on Thursday, September 4. This follows the recent launch of the Apple Hebbal store in Bengaluru. The dual openings signal a major investment in the Indian market.

Inside Apple’s New Indian Retail Experience

The new Apple Koregaon Park store features a modern, open design. It includes a combined Genius Bar and Apple Pickup counter. This integrated support area is a recent feature at new global locations. It allows for quicker technical help and online order collection.

According to Reuters, India is a critical growth market for Apple. The store will employ 68 staff members from 11 different states. Apple will also host free Today at Apple sessions there. These workshops aim to foster creativity and learning for local customers.

Strategic Timing and Market Importance

The new stores open just days before Apple’s next iPhone event. The company is set to unveil the iPhone 17 series on September 9. Industry analysts expect India to be a first-wave launch country. New devices should be available there by September 19.

This expansion is not just about sales. Apple is deepening its manufacturing roots in India too. The company is boosting iPhone production within the country. This move is part of a broader supply chain diversification strategy.

CEO Tim Cook recently highlighted this shift. He noted that most iPhones sold in the U.S. last quarter were imported from India. This underscores the country’s rising role in Apple’s global operations. A fifth store in Noida is also reportedly planned.

The rapid Apple India expansion highlights a clear strategic pivot. The world’s second-largest smartphone market is now a top priority for the Cupertino company. This move ensures Apple is better positioned for future growth.

Info at your fingertips

Where are the new Apple stores in India?

The new stores are in Bengaluru (Hebbal) and Pune (Koregaon Park). They are the third and fourth Apple retail locations in the country. The first two are in Mumbai and Delhi.

What features do the new Apple India stores have?

They feature a combined Genius Bar and Apple Pickup area. This design allows for efficient technical support and order collection. The stores also host free creative sessions called Today at Apple.

Why is India important for Apple?

India is a huge potential growth market for smartphone sales. It is also becoming a major manufacturing hub for iPhones. This helps Apple diversify its supply chain away from China.

When is the next Apple store opening in India?

Apple has not officially announced its next store opening. Reports suggest a location in Noida is likely. An official confirmation is still pending from the company.