Apple TV Secures Major Formula 1 US Broadcast Rights in Landmark Deal

Apple TV has secured the exclusive US broadcast rights for Formula 1. The landmark five-year agreement was officially confirmed this week. The new deal is scheduled to begin with the 2025 racing season.

This move follows the massive global success of the Apple Original Film, “F1: The Movie.” The partnership represents a significant expansion of Apple’s live sports portfolio. It ensures American fans will have a new home for all F1 action.

Financial Details and Subscriber Access

According to CNBC, Apple will pay approximately $140 million per year for the rights. This substantial investment highlights the growing popularity of Formula 1 in the American market. The coverage will include every race, qualifying, and practice session.

All Formula 1 content will be included in the standard Apple TV subscription. The service costs $12.99 per month and remains ad-free. The companies confirmed that some races and all practice sessions will be available for free within the Apple TV app throughout the season.

Strategic Expansion for Apple and F1

This deal strategically positions Apple alongside other major sports properties. According to Reuters, this includes their existing coverage of Major League Soccer (MLS) and “Friday Night Baseball.” It deepens the relationship between the tech giant and the racing series.

Stefano Domenicali, President and CEO of Formula 1, called the partnership “incredibly exciting.” He stated it will help maximize the sport’s growth potential in the US. Eddy Cue, Apple’s senior vice president of services, said the company is “thrilled” to offer subscribers “front row access” to one of the world’s fastest-growing sports.

The new Apple TV F1 deal marks a major shift in sports broadcasting. It brings the global racing spectacle directly to American subscribers. This partnership is set to redefine how US audiences experience Formula 1 for years to come.

Info at your fingertips

How much will the F1 coverage cost on Apple TV?

Access to all F1 races and sessions is included with the standard Apple TV subscription. This subscription currently costs $12.99 per month.

When does the Apple TV F1 deal start?

The exclusive US broadcast rights will begin with the 2025 Formula 1 season. The current season continues under existing broadcast arrangements.

What F1 content will be available for free?

Select F1 races and all practice sessions will be available for free within the Apple TV app during the season. This offers a glimpse of the action without a subscription.

What does this mean for the current F1 broadcaster in the US?

The new deal with Apple TV will replace the existing US broadcast rights holder when it begins next year. This represents a significant change in the media landscape for the sport.

Why did Apple pursue this deal with Formula 1?

The partnership expands Apple’s live sports offerings and builds on the success of the “F1: The Movie.” It taps into the sport’s rapidly growing fanbase in the United States.