Apple Vision Pro Headset Development Paused as Focus Shifts to Smart Glasses

Apple has reportedly paused all work on future versions of its Vision Pro headset. This decision halts development on both a cheaper model and a high-end successor. The news comes from a recent report by Bloomberg.

The company is now redirecting its engineering resources toward developing a pair of smart glasses. This strategic pivot signals a significant change in Apple’s approach to the spatial computing market.

The Original Vision Pro Roadmap

Apple initially planned a two-tier headset strategy. This mirrored its successful approach with iPhones and MacBooks.

The first new model was a lower-cost “Vision Air.” Its goal was to reduce the headset’s weight and price dramatically. This model aimed to make the technology accessible to a mainstream audience.

A second-generation Vision Pro was also in the works. This flagship device was slated for a future release with advanced features. The plan was to establish a clear product lineup for different customer segments.

Why the Headset Plans Stalled

Demand for the first Vision Pro was weaker than Apple anticipated. The high price and specialized use cases limited its appeal.

According to The Information, Apple struggled to design a cheaper model without major compromises. Reducing costs while maintaining a quality experience proved difficult.

Production of the original Vision Pro was eventually wound down. The company was left with a surplus of components, indicating softer sales.

The New Direction: Smart Glasses

Apple’s new focus is on a lightweight pair of smart glasses. This product category represents a different vision for wearable technology.

Smart glasses are less intrusive than a full headset. They are designed for all-day wear and could integrate more seamlessly into daily life.

This move is seen as a direct competitive response to Meta and other tech firms. The race is on to define the next major computing platform.

An M5 Refresh is Still Coming

Apple is not completely abandoning the current Vision Pro. The company plans a spec-bump update for the existing hardware.

This new model will feature the upcoming M5 chip. It will also use up the existing stockpile of components.

The update is considered a stopgap measure. It will keep the product line alive without a full redesign.

The pause on new headset development marks a critical juncture for Apple’s spatial computing ambitions. While an M5-powered Vision Pro is imminent, the long-term future of Apple’s mixed reality now appears to hinge on the success of its upcoming smart glasses.

Thought you’d like to know

Has Apple canceled the Vision Pro?

No, Apple has not canceled the Vision Pro. The company has paused development on future models, including a cheaper version and a Pro sequel. An updated version with an M5 chip is still expected to launch soon.

What is Apple working on instead of a new headset?

Apple is now prioritizing the development of smart glasses. This new product category is seen as a more accessible and wearable form of augmented reality. The glasses are intended to compete with similar devices from companies like Meta.

Will the original Vision Pro still be supported?

Yes, Apple is expected to continue supporting the Vision Pro with software updates. The upcoming visionOS updates will likely provide new features and improvements. The device’s lifecycle is not over, but its hardware evolution is on hold.

Why did Apple pause headset development?

Reports indicate weaker-than-expected demand for the high-priced Vision Pro. The company faced challenges in creating a cheaper model without significant trade-offs. This led to a strategic reassessment of the entire product category.

When will Apple’s smart glasses be released?

Analysts and reports suggest a potential release for Apple’s smart glasses as early as next year. However, the company has not announced an official timeline. The project is now a top priority for the company’s wearable division.

Trusted Sources

Bloomberg, The Information, Reuters