Apple’s 14-Inch M4 MacBook Pro Drops to $1,299 With $300 Discount

The tech deal of the season just dropped: Apple’s cutting-edge 14-inch M4 MacBook Pro has plummeted to $1,299 at both Amazon and Best Buy—marking the first time the base model has dipped below $1,300 since its release. These unprecedented $300 discounts apply to multiple configurations of Apple’s flagship laptop, signaling the most aggressive price cuts yet for the M4 generation.

How to Get the M4 MacBook Pro at Its Lowest Price Ever?

Retail giants Amazon and Best Buy are simultaneously offering record-breaking discounts on three key configurations of the 14-inch M4 MacBook Pro. Leading the deals is the entry-level 10-core CPU/16GB RAM/512GB SSD model at $1,299—a full $300 off its $1,599 MSRP. This configuration typically handles intensive tasks like video editing and software development with ease, making it a powerhouse for professionals at a never-before-seen price point.

For users needing expanded storage, two 1TB variants are also discounted:

• 16GB RAM/1TB SSD model: $1,499 (down from $1,799)
• 24GB RAM/1TB SSD model: $1,699 (down from $1,999)

These prices—verified as of August 13, 2025—represent the deepest cuts since the M4 lineup launched earlier this year. Industry analysts note such early, coordinated discounts across major retailers are rare for Apple’s Pro-tier laptops and likely reflect strategic inventory moves ahead of back-to-school and holiday cycles.

Which M4 MacBook Pro Model Offers the Best Value?

Choosing between configurations depends on your workflow:

• $1,299 base model: Ideal for coders, writers, and general productivity. The 512GB SSD suits cloud-reliant users.
• $1,499 1TB/16GB RAM: Perfect for photographers, podcasters, or those storing large files locally.
• $1,699 1TB/24GB RAM: Tailored for developers, 4K video editors, and AI researchers handling memory-intensive tasks.

Benchmarks show the M4 chip outperforms its M3 predecessor by up to 50% in GPU-heavy apps like DaVinci Resolve, while Apple’s 14-inch Liquid Retina XDR display remains unmatched for color accuracy. Though rumors swirl about a more affordable 12.9-inch MacBook launching later this year (possibly at $599), this discount makes the Pro-tier hardware accessible at nearly mid-range pricing.

Pro Tip: These sales exclude Apple’s education discounts, but students can stack savings during back-to-school promotions.

Why This Discount Matters Now

Timing is critical. Historically, Apple’s back-to-school sales end by early September, and with the iPhone 17 series launch imminent, retail focus may shift. As supply chain analyst Ming-Chi Kuo observed in his June 2025 report, Apple’s aggressive pricing aims to counter Chromebook dominance in education markets while appealing to budget-conscious professionals. For those eyeing Apple’s ecosystem upgrades—like iOS 26’s enhanced AirPods integration or the satellite-connected Apple Watch Ultra 3—this deal lowers the barrier to a seamless workflow.

Seize this rare window to own Apple’s revolutionary 14-inch M4 MacBook Pro at its lowest price ever—retailers rarely slash new Pro models so deeply, so act before stocks dwindle.

Must Know

Q: Where can I buy the discounted 14-inch M4 MacBook Pro?
A: Both Amazon and Best Buy are offering these record lows. Links to the deals can be found on reputable tech deal hubs like MacRumors’ Apple Deals roundup.

Q: Is the $1,299 M4 MacBook Pro significantly better than the M3 model?
A: Yes. The M4 chip delivers up to 1.5x faster rendering in creative apps and supports advanced AI features. The display brightness and battery efficiency also see notable improvements.

Q: How long will these M4 MacBook Pro discounts last?
A: Past sales suggest 3–7 days, but with Apple’s September event approaching, prices may normalize sooner. Set stock alerts if you’re targeting a specific configuration.

Q: Can students get additional savings?
A: Possibly. Apple’s education store often offers extra discounts during back-to-school season (July–October), though stacking isn’t guaranteed with third-party retailers.

Q: Will the base model handle professional video editing?
A: For 1080p/4K projects, yes. The 10-core GPU and 16GB RAM efficiently manage Final Cut Pro. For 8K workflows, the 24GB RAM/1TB model is wiser.

Q: Are newer MacBook Pro models expected soon?
A: Apple typically refreshes Pros annually. The M4 just launched in 2025, so major updates are unlikely before late 2026.