The National Football League has selected global superstar Bad Bunny as the headline performer for Super Bowl LX. The 2026 halftime show announcement has ignited significant political and cultural debate. The game will take place on February 8, 2026, at Levi’s Stadium in California.
While celebrated by his millions of fans, the choice has drawn sharp criticism from some conservative groups. The backlash focuses on the artist’s political views and his primary use of Spanish in his music.
MAGA Backlash Against Halftime Selection
The outrage is primarily organized online by supporters of the MAGA movement. They argue the selection of Bad Bunny is a politicized move that alienates traditional American audiences. His gender-fluid fashion and past criticism of Donald Trump are central to their complaints.
According to Reuters, the controversy highlights the ongoing culture wars in the United States. Public figures, including former racing driver Danica Patrick, have voiced opposition on social media. Patrick suggested that performances should be in English at the major American event.
Other X users called for a boycott of the halftime show. The intensity of the reaction underscores the deep cultural divisions surrounding high-profile entertainment decisions.
Bad Bunny’s Financial Empire and Career Highlights
Amid the controversy, public interest in the artist’s financial success has surged. Bad Bunny’s net worth is currently estimated at $50 million. This information comes from financial reports cited by Just Jared.
His wealth stems from record-breaking music sales and a massively successful touring career. His 2022 “World’s Hottest Tour” became the highest-grossing tour ever for a Latin artist. It earned over $300 million in revenue from ticket sales alone.
Forbes has consistently listed him among the world’s highest-paid entertainers. He has lucrative endorsement deals with major brands like Adidas and Crocs. His ventures into acting and WWE wrestling have further diversified his income and global fame.
The selection of Bad Bunny for the Super Bowl Halftime Show has proven that his influence extends far beyond music. His impressive $50 million net worth is a testament to his unparalleled commercial power. This combination of cultural impact and financial success makes him a formidable figure in modern entertainment.
Thought you’d like to know
What is Bad Bunny’s current net worth?
Bad Bunny’s net worth is estimated to be $50 million as of 2025. His wealth comes from music, touring, and brand endorsements. This figure is reported by outlets like Just Jared.
Why are some people upset about his Super Bowl selection?
Some conservative groups oppose his performance due to his political statements and Spanish-language songs. They view the NFL’s choice as a political statement. The backlash has been prominent on social media platforms.
What was Bad Bunny’s most successful tour?
His “World’s Hottest Tour” in 2022 was a historic success. It grossed over $300 million globally. This made it the highest-grossing tour for a Latin artist in history.
Has Bad Bunny been successful outside of music?
Yes, he has built a significant profile in acting and sports entertainment. He has roles in major films like ‘Bullet Train’ and appeared in WWE. These ventures have contributed to his fame and net worth.
How does Bad Bunny earn his money?
His income streams are highly diversified. He earns from record sales, sold-out tours, and endorsements with global brands. Sponsorship deals with companies like Adidas add millions to his earnings each year.
Trusted Sources
Reuters, Just Jared, Forbes, Associated Press
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