Billionaire Chicken Dinner Sends Korean Fried Chicken Stocks Soaring 20%

A casual meal between tech billionaires caused a financial frenzy in South Korea. Nvidia CEO Jensen Huang dined with Samsung‘s Lee Jae-yong and Hyundai’s Euisun Chung at a Seoul restaurant. Their choice of meal was Korean fried chicken and beer.The billionaires were in the country for the APEC Summit 2025. After their dinner, it was revealed that two of the executives picked up the tab for the entire restaurant. This act of generosity, coupled with viral photos, had an immediate market impact.

Market Reacts to Billionaires’ Meal

The trio ate at Kkanbu Chicken on a Thursday evening. While that specific restaurant is not publicly traded, its competitor saw a massive spike. According to Bloomberg, shares of Kyochon F&B Co. briefly surged by 20% the following day.The effect rippled through related businesses. Cherrybro Co., a poultry processor, saw its trading volume jump 200 times above average. Stocks for Neuromeka Co., which manufactures chicken-frying robots, also experienced a significant rise.

A Recurring Phenomenon in South Korea

This event highlights a unique trend in South Korean markets. Stock prices often react to endorsements from prominent figures. A similar incident occurred when a U.S. president publicly praised a specific pen brand.That previous mention caused the pen maker’s stock to climb sharply. The billionaire chicken dinner follows this established pattern of influencer-driven market movements. It demonstrates the powerful connection between celebrity actions and consumer investment.The three executives represent a massive concentration of wealth and influence. Jensen Huang’s net worth is estimated at $175.7 billion. Lee Jae-yong and Euisun Chung have estimated net worths of $14.9 billion and $4.7 billion, respectively.

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The impromptu dinner did more than fill stomachs. It temporarily reshaped market valuations, proving that in today’s interconnected world, a simple meal can have billion-dollar consequences for Korean fried chicken stocks.

Info at your fingertips

Which company’s stock increased after the dinner?

Stocks for Kyochon F&B Co., a rival chain, surged by 20%. The poultry company Cherrybro Co. also saw a massive increase in its trading volume following the news.

Why were the billionaires in South Korea?

Jensen Huang, Lee Jae-yong, and Euisun Chung were in Seoul to attend the Asia-Pacific Economic Cooperation (APEC) Summit 2025. Their dinner was an informal meeting outside the main event.

Has this kind of stock movement happened before?

Yes. South Korean markets have previously reacted to product endorsements by famous people. A similar stock surge occurred for a pen maker after it received a public compliment from a U.S. president.

Who paid for the billionaires’ dinner?

Reports confirmed that two of the three billionaires covered the bill for everyone present at the restaurant. The act was seen as a generous gesture during their informal gathering.

What is Jensen Huang’s role at Nvidia?

Jensen Huang co-founded Nvidia in 1993. He has served as the company’s Chief Executive Officer and president since its inception, leading it to become a global tech giant.