BMW 3 Series LWB Debuts with Premium Tech, Comfort; Price Revealed

Imagine transforming every journey, not just the drive itself, into a first-class experience. That’s the promise BMW delivers with its latest offering, designed specifically for Indian roads and tastes: the BMW 3 Series Long Wheelbase (LWB). Standing proudly as the sole long-wheelbase variant in its segment currently available in India, this sedan elevates the executive car experience beyond mere transportation. Its sophisticated styling, premium features, and focus on unparalleled rear-seat comfort instantly command attention, positioning it as the new benchmark for discerning buyers seeking the ultimate blend of performance and pampering.

BMW 3 Series LWB: Unlocking Unprecedented Rear-Seat Luxury

The defining characteristic of the BMW 3 Series LWB is its extended wheelbase, translating directly into a transformative experience for rear passengers. Long journeys become occasions of supreme relaxation and indulgence. The spacious rear cabin, coupled with premium materials and meticulous craftsmanship, creates an atmosphere of openness and serenity. The rear seats aren’t just seats; they’re tailored for comfort, offering generous legroom that allows passengers to truly stretch out. Features like enhanced cushioning and supportive contours ensure that arriving refreshed becomes the norm, not the exception. It elevates the commute or the weekend getaway into a genuinely royal expedition.

• Spacious Sanctuary: The significant wheelbase increase (110mm over the standard version) liberates exceptional legroom, surpassing key rivals.
• Premium Ambiance: High-quality leather upholstery, soft-touch surfaces, and elegant trim elements create a sophisticated and inviting environment.
• Comfort-Focused: Rear seats are designed with enhanced support and cushioning, making extended travel a pleasure.
• Experience-Driven: It shifts the focus from just driving to the holistic experience of being chauffeured in supreme comfort.

Cutting-Edge Technology and Premium Interior Design

BMW has equipped the 3 Series LWD with its latest generation of technology, seamlessly integrated into a driver-centric and passenger-friendly cockpit. Dominating the dashboard is BMW’s revolutionary Curved Display, housing a 14.9-inch touchscreen infotainment system running BMW Operating System 8 and a 12.3-inch digital instrument cluster. This setup offers intuitive control, crisp graphics, and a wealth of connectivity features, including wireless Apple CarPlay and Android Auto. The technology isn’t just flashy; it enhances convenience, entertainment, and safety for everyone on board.

Beyond the screens, the cabin impresses with its premium feel and thoughtful amenities. Key features enhancing comfort and luxury include:

• Ventilated Front Seats: Keeping drivers and front passengers cool and comfortable, especially crucial in India’s climate.
• Multi-Zone Automatic Climate Control: Ensures individual comfort preferences for front and rear occupants are met.
• Ambient Lighting: Creates a customizable and relaxing atmosphere within the cabin.
• Panoramic Sunroof: Floods the interior with natural light, enhancing the sense of space.
• Advanced Sound System: Delivers an immersive audio experience.
• Comprehensive Airbag System: Includes side and curtain airbags, prioritizing occupant safety.

Powerful Performance Paired with Effortless Driving

Under the hood, the BMW 3 Series LWD in India is powered by a potent 1998cc turbocharged petrol engine. This refined powerplant generates an impressive 255 bhp and a robust 400 Nm of torque. Power is delivered smoothly to the rear wheels via an exceptionally responsive 8-speed Steptronic Sport automatic transmission. This combination ensures brisk acceleration (0-100 km/h in approximately 6.2 seconds) and effortless overtaking capability, making highway cruising a serene yet powerful experience. The chassis tuning strikes an excellent balance between dynamic handling and ride comfort, adeptly absorbing road imperfections while maintaining composure through corners. Features like Driving Experience Control allow drivers to tailor the car’s character from efficient ECO PRO to dynamic SPORT mode. Diesel variants, known for their strong torque delivery and efficiency, are also available, catering to diverse preferences. Experience the driving dynamics yourself through authorized BMW test drives.

Competitive Positioning and Value Proposition

Positioned squarely against the Mercedes-Benz C-Class LWB, the BMW 3 Series LWD enters the Indian luxury sedan market with a compelling proposition. Priced starting from approximately ₹ 62 lakh (ex-showroom) and ranging up to around ₹ 65 lakh (ex-showroom) for the top variants, it offers significant value considering its segment-leading rear space, cutting-edge technology, and the prestige of the BMW badge. It is available in three well-equipped variants: 320Ld M Sport, 330Li M Sport, and the feature-packed 320Ld M Sport Pro. Offered in four attractive paint finishes, this sedan promises to make your driveway significantly more impressive.

The Perfect Combination of Comfort, Technology, and Driving Pleasure

The BMW 3 Series LWD isn’t just a car for the driver; it’s a statement for those who value the entire experience of travel. It masterfully blends the brand’s renowned driving dynamics with an unprecedented level of rear-seat luxury and the latest in-cabin technology. Its spacious interior, premium appointments, powerful yet refined engine options, and advanced features make it an exceptionally strong contender in the Indian executive luxury sedan segment. For individuals and families seeking a vehicle that excels in comfort, technology, and prestige, while offering a truly engaging drive, the 3 Series LWD presents a remarkably complete package.

Experience the benchmark in long-wheelbase luxury sedans firsthand. Visit your nearest BMW dealership or explore the BMW India website to learn more about the 3 Series LWD and schedule a test drive today.

Must Know

Q: What is the key advantage of the BMW 3 Series LWD over the standard version?
A: The primary advantage is the significantly extended wheelbase (110mm longer), which translates directly into vastly increased rear legroom and enhanced comfort for passengers seated in the back. This makes it ideal for chauffeured use or families prioritizing rear-seat space.

Q: Which engine options are available for the BMW 3 Series LWD in India?
A: The BMW 3 Series LWD is offered with a powerful 2.0-litre turbocharged petrol engine (255 bhp) and also with efficient 2.0-litre diesel engine options. All variants come paired with an 8-speed automatic transmission.

Q: What are the main technology highlights inside the cabin?
A: The cabin is dominated by the BMW Curved Display, integrating a 14.9-inch touchscreen infotainment system and a 12.3-inch digital instrument cluster (iDrive 8). Key features include wireless smartphone integration (Apple CarPlay/Android Auto), multi-zone climate control, ambient lighting, ventilated front seats, and a panoramic sunroof.

Q: How does the BMW 3 Series LWD price compare to its main competitor?
A: The BMW 3 Series LWD is positioned competitively against the Mercedes-Benz C-Class LWB, with starting prices around ₹ 62 lakh (ex-showroom). Pricing varies based on the variant (320Ld M Sport, 330Li M Sport, 320Ld M Sport Pro) and options.

Q: Does the longer wheelbase affect the driving dynamics?
A: BMW engineers have meticulously tuned the chassis to retain the engaging driving dynamics the 3 Series is known for, while optimizing the suspension specifically for comfort suited to Indian road conditions. The balance between ride comfort and handling is a key strength.

Q: What warranty does BMW offer with the 3 Series LWD?
A: BMW India typically offers a standard warranty package. For the most accurate and current warranty details (including duration and mileage coverage), it’s essential to consult the official BMW India website or your authorized BMW dealership.