Indie folk band Bon Iver has partnered with Pantone to launch a new official color. The hue, named fABLE Salmon, is identified as 1625 C in the Pantone Matching System. It was created for the covers of the band’s new EP, SABLE, fABLE.

This collaboration continues Pantone’s history of working with musicians to create unique colors. The initiative was led by Bon Iver’s Justin Vernon alongside artist Ruben Nusz and designer Miles Johnson.
The Creative Process Behind the Unique Hue
The color development was a precise and thoughtful endeavor. According to a feature on the Pantone website, the team carefully adjusted the color’s temperature and hue. They aimed to avoid making it too red, yellow, or orange.
Artist Ruben Nusz explained that an abstract color is less constrained by language. This openness allows for a more personal interpretation. He stated the color ultimately became defined by the two words “Bon Iver.”
Pantone’s Expanding Palette of Musical Colors
This is not Pantone’s first foray into the music world. The color authority has previously created shades for iconic artists. These include Love Symbol #2 for Prince and dedicated colors for the Grateful Dead.
More recently, the green from Charli XCX’s album Brat can be found in the Pantone library as 3507 C. These partnerships show how color continues to be a vital part of artistic identity and album presentation.
The introduction of fABLE Salmon solidifies the deep connection between sound and color. This Bon Iver Pantone color offers fans a new way to experience the band’s artistic vision. It transforms an auditory journey into a tangible visual element.
Thought you’d like to know-
What is the official name of the new Bon Iver color?
The new color is officially named fABLE Salmon. Its technical designation within the Pantone Matching System is 1625 C.
Who was involved in creating the fABLE Salmon color?
Bon Iver’s Justin Vernon led the art direction. He worked with Minnesota painter Ruben Nusz and Secretly Group’s head of art and design, Miles Johnson.
Has Pantone created colors for other musicians?
Yes, Pantone has a history of music collaborations. Past projects include colors for Prince, Laura Mvula, and the Grateful Dead.
What was the goal behind the color’s design?
The team wanted to create an abstract color not easily defined by language. This allows for a more open and personal interpretation by viewers and listeners.
Which Pantone color is associated with Charli XCX’s ‘Brat’ album?
The distinctive green from Charli XCX’s ‘Brat’ album is available as Pantone 3507 C. It was not given a custom name like fABLE Salmon.
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