Coolie Box Office Day 4: Rajinikanth’s Film Registers 10% Drop On Sunday, Sparks Worry Amid Flat Occupancy Trends

Superstar Rajinikanth’s much-hyped film Coolie, directed by Lokesh Kanagaraj, saw a noticeable dip in momentum on its fourth day at the box office. Despite a strong opening weekend, the film witnessed a concerning 10% drop in ticket sales on Sunday, with no visible growth in occupancy—a trend that’s raising eyebrows among trade analysts and fans alike.

The Tamil-language action entertainer had its first Sunday performance fall short of expectations, especially given Rajinikanth’s massive fan base and the film’s strong pre-release buzz. While Coolie is performing better than some recent releases like War 2, its underwhelming Sunday data is triggering discussions about its long-term box office prospects.

How is Coolie movie performing at the box office so far?

The Coolie movie box office collection began on a high note, with impressive occupancy numbers across the Tamil-speaking regions. However, the film’s performance has taken a downward turn each day, particularly on Day 4—its first Sunday—where morning occupancy hovered around 45.47% for the Tamil version, a marginal dip from Saturday’s 46.5%.

On BookMyShow, Coolie recorded 169,000 ticket sales between 6 AM and 3 PM on Sunday, down from Saturday’s 188,000. This 10% drop is significant, especially since weekends are traditionally strong for theatrical business. The Hindi version saw a minor uptick, with occupancy increasing slightly from 17.2% to 17.7%, likely boosted by Aamir Khan’s special appearance and Rajinikanth’s growing appeal in northern India.

Here’s a quick look at the Coolie movie occupancy trends so far:

Tamil Version Morning Occupancy:

• Day 1 (Thursday): 81.95%

• Day 2 (Friday): 63.8%

• Day 3 (Saturday): 46.5%

• Day 4 (Sunday): 45.47%

Hindi Version Morning Occupancy:

• Day 1: 25.3%

• Day 2: 30.2%

• Day 3: 17.2%

• Day 4: 17.7%

Why the Sunday slump matters for Coolie’s box office journey

The first Sunday is generally considered crucial for any film’s success trajectory, especially in Indian cinema where weekend earnings often account for a substantial portion of total collections. For a Rajinikanth-starrer like Coolie, expectations were sky-high.

Comparing it with his previous hit Jailer and Vijay Thalapathy’s Leo, Coolie is trailing significantly. Jailer had logged 680K ticket sales on its first Sunday—still the highest for any Kollywood film on BookMyShow—while Leo registered 550K on the same milestone day. In comparison, Coolie’s 169K sales on Sunday seem modest, if not disappointing.

Expert analysis: Can Coolie bounce back?

While it’s too early to write off Coolie, industry insiders believe the lack of weekend growth could pose challenges. The film’s content, star power, and word-of-mouth will need to work overtime to counter the early signs of slowdown.

Some believe that strong weekday collections could stabilize its overall box office standing, especially in Tier-2 and Tier-3 markets. However, unless the film regains traction quickly, it may fall short of being the record-shattering blockbuster many expected.

What’s next for Coolie?

With a few holidays and a relatively open release window ahead, Coolie still has a fighting chance to recover. The focus now shifts to evening shows, regional collections beyond metro cities, and overseas performance.

Also, eyes are on whether the Hindi version can pick up momentum over the weekdays, particularly in North Indian circuits where Rajinikanth’s fandom has seen a revival post his recent pan-India ventures.

The coming days will be crucial in determining whether Coolie can stabilize its box office collection or if the current trend spells a short-lived run.

For your information:

What is the current box office collection of Coolie movie?
As of Day 4, Coolie has recorded lower-than-expected sales, with Sunday’s BMS ticket count at 169K. A confirmed total collection report is awaited, but early estimates suggest a dip compared to earlier Rajinikanth hits.

Why did Coolie see a drop on Sunday?
Industry sources point to a lack of significant content growth and viewer fatigue over the weekend. The 10% drop in ticket sales from Saturday to Sunday indicates cooling momentum.

Is Coolie doing better than War 2?
Yes, despite its underperformance on Sunday, Coolie is still trending better than War 2 in several key markets, especially in the South.

How does Coolie compare to Jailer and Leo?
Coolie lags far behind both Jailer and Leo. While Jailer sold 680K tickets and Leo 550K on their first Sundays, Coolie managed only 169K—a major gap for a Rajinikanth film.

Will Coolie perform better during the weekdays?
Experts believe there’s still potential for Coolie to pick up, particularly if weekday word-of-mouth is strong and regional circuits show resilience.