Craig Conover’s Belk Holiday Collection Blends Southern Charm with Festive Style

Craig Conover has launched a new holiday collection with Belk. The “Southern Charm” star partnered with the retailer’s Crown & Ivy brand. The line is available now in stores and online.

This marks their second collaboration following a successful summer launch. The collection aims to bring Charleston’s warmth to holiday festivities nationwide. It features over 100 exclusive items for the season.

The Sewing Down South Founder Curates a Cozy, Festive Line

The collection spans women’s and men’s apparel, home décor, and accessories. Key pieces include stylish sweaters and elegant party dresses. The color palette features deep reds, greens, and classic golds.

Playful ornaments and cozy home items round out the offering. According to Entertainment Now, Conover described the collaboration as an exciting journey. He emphasized blending Southern charm with holiday joy for a timeless feel.

Conover Reveals Personal Touches and Holiday Plans

Conover shared that the collection includes deeply personal elements. His favorite sweater was inspired by an old photo of his father. He also highlighted a lightweight vest he wears constantly.

The holiday campaign shoot was a highlight for Conover. He described it as “Christmas in the summer,” complete with tree decorating. His mother is already a major fan of the new line.

Conover plans to spend ten days with his family in Delaware this holiday. His brother recently encouraged him to prioritize family time. He promised to be home for the celebrations this year.

The new Craig Conover Belk Holiday Collection successfully merges his signature Southern aesthetic with universal holiday cheer. This partnership continues to expand Conover’s influence beyond reality television into the lifestyle space. Shoppers can find the full collection at Belk stores and Belk.com for a stylish and cozy season.

Thought you’d like to know

What is included in the Craig Conover Belk holiday collection?

The collection features over 100 items. It includes women’s and men’s apparel, home décor, and accessories. Styles range from festive sweaters to party dresses and ornaments.

Where can I buy the Craig Conover Belk collection?

The collection is available now. You can shop it both online at Belk.com and in select Belk stores nationwide. It is a limited-edition line.

What are the price points for the collection?

Items are designed to be accessible for various budgets. Prices are in line with Belk’s Crown & Ivy brand offerings. Specific pricing is available on the Belk website.

Does this collection connect to Sewing Down South?

Yes, the collection reflects Conover’s brand aesthetic from Sewing Down South. It carries the same Southern-inspired, cozy charm. Conover was directly involved in the curation process.

Is this the first time Craig Conover has worked with Belk?

No, this is their second collaboration. They first partnered for a summer collection earlier this year. The holiday line builds on that initial success.

Trusted Sources

Entertainment Now