Dakota Johnson Navigates Love and Luxury in 2025’s “Materialists” While Influencing Hollywood Beauty Trends

Dakota Johnson starred in a major new film in late 2025. She played the lead role in Celine Song’s movie Materialists. The film is a cynical comedy-drama about modern relationships and wealth. Concurrently, Johnson remained a beauty industry influencer.

Her off-screen impact was highlighted during the year’s Cyber Monday sales. Trusted sources like Page Six reported on celebrity-favored products she uses. This dual presence defined her year in the public eye.

Dakota Johnson’s “Materialists” Role: A Critique of Romantic Fantasy

In Materialists, Johnson plays Lucy. Lucy is a professional matchmaker for the very rich. Her job is to find partners based on logic, not love.

The film follows Lucy as she meets a wealthy client named Harry. Pedro Pascal portrays this character. Their connection challenges Lucy’s business-like view of romance.

A review from Lyles Movie Files offered analysis. It noted Johnson’s performance felt intentionally distant. The character lacked the warm charm of classic romantic leads.

Chris Evans also appears as Lucy’s former partner. His character represents a past of financial instability. This history fuels Lucy’s current pragmatic worldview.

The film explores if love can be a transaction. It asks whether security is more valuable than passion. These themes resonated with audiences in 2025.

Beauty and Influence: Johnson’s Off-Screen Impact in 2025

Away from the screen, Johnson’s beauty preferences shaped trends. A notable Cyber Monday report from Page Six revealed her product choices. This gave fans a glimpse into her routine.

The article highlighted Olaplex’s No. 4 Bond Maintenance Shampoo. Celebrity colorist Tracey Cunningham named Johnson as a client. Cunningham said she keeps the product for Johnson and other A-listers.

This endorsement carries significant weight. It links Johnson to a trusted haircare brand. It also places her among beauty icons like Jennifer Lopez.

Other celebrity-loved items were also discounted. These included luxury serums and cult-favorite creams. The sales made Hollywood routines accessible to regular consumers.

Johnson’s influence here is quiet but powerful. She does not need to be a formal brand ambassador. Her genuine use of a product is endorsement enough.

The Lasting Impression of a Modern Star

Dakota Johnson’s 2025 showed her range. She took on a complex, flawed character in Materialists. She also remained a standard-setter in beauty and style.

Critics debated her performance’s effectiveness. Yet, her cultural footprint is undeniable. She operates in both artistic and commercial spheres with ease.

Her work in “Materialists” and her beauty influence reflect a modern celebrity’s path. Dakota Johnson continues to shape narratives on-screen and off.

A quick knowledge drop for you

What is the movie “Materialists” about?

It is a 2025 film starring Dakota Johnson. She plays a matchmaker for the wealthy who questions if love can be a business transaction. The story explores modern relationships and financial security.

How was Dakota Johnson’s performance received?

Reviews were mixed. Some critics, including from Lyles Movie Files, found her portrayal purposefully aloof. They noted it lacked the warmth typical of romantic comedy leads.

What beauty product is Dakota Johnson linked to?

She is linked to Olaplex haircare products. Celebrity colorist Tracey Cunningham confirmed keeping Olaplex for Johnson. The brand is used by many Hollywood stars.

Why was Cyber Monday 2025 significant for beauty?

It featured major discounts on celebrity-used products. Reports in Page Six highlighted items favored by stars like Johnson. This made high-end routines more affordable.

Who else stars in “Materialists” with Dakota Johnson?

Pedro Pascal and Chris Evans star alongside her. Pascal plays a wealthy client, and Evans plays Johnson’s character’s ex-boyfriend. Their roles create a complex love triangle.

Who directed “Materialists”?

The film was directed by Celine Song. She is best known for her critically acclaimed prior film, *Past Lives*. Her direction shapes the movie’s nuanced tone.