Dua Lipa Champions Women Athletes in Milan 2026 Winter Olympics Teaser

Global pop star Dua Lipa is bringing her signature cool to the upcoming Winter Games. She headlines a new promotional campaign for the Milan Cortina 2026 Winter Olympics. The spot, released by NBC Sports, transforms Milan into a winter wonderland.It highlights the power and grace of several top female athletes. The campaign aims to build excitement for the global event set for February 2026.

Dua Lipa’s Milan 2026 Winter Olympics Vision

The new trailer features Dua Lipa strolling through Milan’s Galleria Vittorio Emanuele II. Snow gently falls around her, previewing the Olympic magic. She describes Milan as a “cool place” that will get “even cooler” with the Games.Her hit song “Training Season” provides the soundtrack. The ad then showcases a roster of legendary winter sports champions. Lipa narrates each athlete’s segment with admiration and respect.She calls alpine skier Lindsey Vonn “fearless.” Figure skater Alysa Liu is described as “graceful.” The spot also highlights the “historic” skier Mikaela Shiffrin. Snowboarder Chloe Kim earns the title “levitating” for her aerial prowess.

Building Anticipation for the Olympic Winter Games

NBC Sports executives expressed their delight with the collaboration. They stated that Dua Lipa perfectly embodies Milan’s cool and confident spirit. This campaign is a key part of their promotional build-up to the event.According to NBC Sports, the piece captures both the city’s magic and the athletes’ power. The Winter Olympics are scheduled to begin on February 6, 2026. Coverage will be broadcast on NBC and streamed live on Peacock.This announcement coincides with other Olympic promotions. U.S. Olympians recently appeared in the Thanksgiving Day Parade. The news follows Flavor Flav’s sponsorship of the U.S. bobsled team.

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The partnership between a global music icon and the world’s premier athletic competition is a powerful combination. It promises to make the Milan 2026 Winter Olympics a truly cool and unforgettable event for viewers worldwide.

Thought you’d like to know

When are the 2026 Winter Olympics?

The Milan Cortina 2026 Winter Games are scheduled to begin on February 6, 2026. The event will run for several weeks of international competition.

Which athletes are featured in the Dua Lipa ad?

The promotional spot showcases Lindsey Vonn, Mikaela Shiffrin, Chloe Kim, and Alysa Liu. These women are among the most celebrated figures in winter sports.

Where can I watch the Winter Olympics?

NBC and its streaming platform Peacock will broadcast the 2026 Games in the United States. They hold the exclusive media rights for the event.

What song is in the Olympics trailer?

The campaign features Dua Lipa’s own track, “Training Season.” The song’s energetic tone matches the athletic theme perfectly.

Who is promoting the Olympics besides Dua Lipa?

Recent promotions have also involved U.S. Olympian Ilia Malinin and rapper Flavor Flav. Flavor Flav is now a formal sponsor of the U.S. bobsled team.