Ebix Group Becomes Title Sponsor for Delhi’s Prithviraj Yodhas in Historic Archery Premier League

Ebix Group has partnered with the Prithviraj Yodhas as Title Sponsor for the inaugural Archery Premier League. The league begins in Delhi on October 2, 2025. This marks a major corporate push into the sport’s new professional era. The partnership aims to elevate archery’s profile and support athlete development.

The team also announced its co-owners, actors Randeep Hooda and Lin Laishram, as official brand ambassadors. This move combines corporate backing with star power. According to a press release, the goal is to inspire a new generation of athletes.

Strategic Partnership Aims to Elevate Archery’s Profile

Ebix Group’s sponsorship includes jersey branding and VIP access. The financial technology giant sees this as an investment in India’s sporting heritage. Dr. Vikas Garg, Chairman of Ebix Group, emphasized the alignment with values of precision and resilience.

The Prithviraj Yodhas feature a roster of elite international talent. The team includes World No. 1 compound archer Andrea Becerra and World No. 6 recurve archer Matias Grande. Indian stars like Abhishek Verma and young prodigy Priyansh add to the team’s competitive edge.

Celebrity Co-Owners Bring Passion and Personal History to the Sport

Co-owner Randeep Hooda is an accomplished equestrian. He expressed excitement about supporting archery alongside his partner, Lin Laishram. He believes leagues like the APL are crucial for developing a larger talent pool for international competitions.

Lin Laishram brings a personal connection to the sport. She was a competitive archer from Manipur before her acting career. She stated that returning to archery as a team owner is a dream come true and hopes to inspire young girls to take up the sport.

The Ebix Group title sponsorship of the Prithviraj Yodhas represents a significant moment for professional archery in India. This partnership is set to provide a powerful platform for athletes and redefine the sport’s commercial appeal for a global audience.

Thought you’d like to know

What is the Archery Premier League (APL)?

The Archery Premier League is the world’s first professional archery league. It is scheduled to run from October 2 to 12, 2025, in New Delhi. The league aims to modernize the sport and create a pathway for athletes to reach the Olympic level.

Who are the key players on the Prithviraj Yodhas team?

The team features top-ranked international archers like Mexico’s Andrea Becerra and Matias Grande. It also includes celebrated Indian compound archer Abhishek Verma and rising star Priyansh. The roster blends Olympic recurve and world-class compound archery talent.

What is Ebix Group’s background in sports sponsorship?

Ebix Group has a growing portfolio in sports sponsorships. The company was a sponsor for multiple teams in the Indian Premier League 2024. It has also supported events like the UP Volleyball League and the Celebrity Cricket League.

How does this league benefit Indian archery?

The league provides a high-profile platform for Indian archers to compete with international stars. This exposure raises the sport’s popularity and competitive standards. It aims to build a stronger talent pipeline for future global championships and the Olympics.

Why are Randeep Hooda and Lin Laishram involved?

Both are co-owners of the Prithviraj Yodhas and have a genuine passion for sports. Hooda is a national-level equestrian, and Laishram was a competitive archer in her youth. Their role is to promote the team and inspire broader audience engagement.