Former AT&T spokesperson Milana Vayntrub has raised half a million dollars for Los Angeles wildfire victims. She achieved this through the sale of exclusive, intimate photographs to her supporters. The actress announced the remarkable fundraising total on December 8.

Her initiative provided crucial financial aid to people affected by devastating fires earlier this year. Vayntrub’s creative philanthropic approach has drawn significant attention and praise online.
Direct Aid for a Single Mother in Need
Vayntrub’s efforts began with a focused mission to help one person. She disclosed that she sold personal photos to raise $170,000 swiftly. This money directly assisted a single mother named Bridget in Los Angeles.
According to Vayntrub, Bridget used the funds for vital medical equipment. The equipment was for herself and her child with special needs. The immediate success of helping one family inspired Vayntrub to expand her project.
She was motivated to help more people after seeing the positive impact. This led to the creation of a larger, more structured fundraising campaign.
Scaling Up with Only Philanthropy Platform
The former AT&T star then scaled her efforts significantly. She generated over $350,000 in just one week by sharing more content. This was done through her own platform, which she calls Only Philanthropy.
The funds were directed to the Altadena organization My Tribe Rise. This group provided further assistance to other wildfire victims. Vayntrub shared the success on her Instagram, thanking her supporters for the collective achievement.
“We’ve raised over half a million dollars together this year,” she stated. She expressed a desire to grow the project into something bigger and more powerful. Her goal is to invite more creators to join the unusual philanthropic model.
From TV Spokesperson to Unconventional Philanthropist
Milana Vayntrub first gained national fame as an actress in commercials. As reported by The New York Times, she was an aspiring performer before her advertising career took off. In 2013, at age 26, she landed the role of “Lily” in a major AT&T ad campaign.
The campaign featured her as a store employee with humorous customer interactions. It ran for approximately three years, making her a familiar face on American television. The campaign concluded in 2017.
Since then, Vayntrub has moved into directing commercials. Her recent philanthropic work marks a surprising and impactful new chapter. Supporters online have widely commended her genuine and bold initiative.
Milana Vayntrub’s unique fundraiser demonstrates how public figures can leverage their platform for direct community aid. Her work for LA wildfire victims sets a compelling precedent for creative charity.
Info at your fingertips
How did Milana Vayntrub raise the money?
She raised funds by selling exclusive, intimate photographs to her supporters through her own platform. This unconventional method quickly gathered hundreds of thousands of dollars for wildfire relief.
Who received help from the fundraiser?
The money first helped a single mother named Bridget purchase medical equipment. Later funds were given to the organization My Tribe Rise to assist more victims of the Los Angeles wildfires.
What is Only Philanthropy?
Only Philanthropy is the name Vayntrub uses for her personal fundraising initiative. It is a platform where she shares content with supporters to generate donations for charitable causes.
Why is Milana Vayntrub famous?
She became widely recognized as “Lily,” the spokesperson in a national AT&T advertising campaign that ran from 2013 to 2017. Her face was familiar to millions of television viewers during that time.
What has the public reaction been?
The reaction has been overwhelmingly positive. Supporters on social media have praised her “wonderful” initiative and called for more people to follow her example of direct action.
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