Google Cuts AI Cost in India with New AI Plus Plan Launch

Google has launched a cheaper AI subscription in India. The new AI Plus plan started on Wednesday. It aims to compete directly with low-cost rivals like OpenAI.This move makes Google’s advanced AI tools much more affordable. It is a key strategy to attract millions of new users in a critical market.

Affordable Access to Advanced AI Tools

The new plan costs 199 Indian Rupees per month for the first six months. That is roughly $2.21. The price then rises to 399 Rupees, or about $4.44 monthly.Previously, Google’s cheapest AI subscription in India was AI Pro. It cost 1,950 Rupees per month. The new AI Plus plan is a massive price reduction for consumers.Subscribers get higher usage limits for models like Gemini 3 Pro. They also get access to video generation features. The plan includes 200GB of cloud storage and can be shared with family.

A Strategic Move in a Competitive Market

Google is responding to fierce competition. According to industry reports, OpenAI launched its ChatGPT Go plan in India months earlier. That plan also costs under $5 per month.Other AI firms are also offering free access through telecom partnerships. Perplexity partnered with Airtel. Google itself has a deal with Reliance Jio for free AI Pro access.This price war highlights India’s importance in the global AI race. Companies are fighting for a share of its vast, tech-savvy population. Affordable pricing is seen as essential for mass adoption.

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The launch of Google AI Plus in India signals a new phase of competition, focusing on value for money to win over a price-sensitive user base.

A quick knowledge drop for you

What does Google’s AI Plus plan include?

It offers higher limits for Gemini 3 Pro and image editing. Subscribers get video generation tools, deep research features in NotebookLM, and 200GB of Google storage. Family sharing is also included.

How much does AI Plus cost in India?

The promotional price is ₹199 per month for the first six months. After that, the standard monthly fee is ₹399. This is significantly cheaper than the previous AI Pro plan.

Who is Google competing with in India?

OpenAI is the main competitor with its ChatGPT Go subscription. Other players like Perplexity are also active, often partnering with local telecom companies to offer free or discounted access.

Why is India such an important market for AI?

India has a huge population of internet users. Its market is highly sensitive to price. Winning users here is crucial for establishing global scale and market leadership in consumer AI.

Can existing users get this new plan?

Yes, the AI Plus plan is available for new and existing users in India. It provides a more affordable entry point to Google’s premium AI features compared to previous offerings.