A new collectible craze is sweeping the globe. Labubu, the toothy monster dolls from Pop Mart, are the latest must-have accessory. These mischievous-looking plush creatures are selling out online and appearing on the arms of A-list celebrities.
Their unique “ugly-cute” aesthetic and blind box mystery have fueled a viral sensation. According to Reuters, the collectibles market continues to see significant growth, with brands like Pop Mart at the forefront.

From Obscure Character to Global Phenomenon
Labubu first appeared in 2015 as a side character in a children’s book series. Hong Kong artist Kasing Lung created “The Monsters,” drawing inspiration from Nordic mythology. The character was later adopted by Pop Mart and turned into a vinyl figure.
Initial releases saw modest success. The real explosion happened with the launch of the keychain version. This made the dolls portable and perfect for accessorizing handbags.
Over 300 variants now exist. Each new series release sends collectors into a frenzy. Rare figures can resell for over $1,000 on secondary markets.
Celebrity Endorsements and Black Friday Deals Fuel Demand
The dolls’ popularity skyrocketed after being spotted with major stars. Dua Lipa, Rihanna, and Kim Kardashian have been seen with Labubu charms. Blackpink’s Lisa is one of its most vocal fans.
She told Vanity Fair about her obsession. Lisa said she hunts for Pop Mart stores in every city she visits. This kind of endorsement has a massive impact on sales.
Right now, Walmart is offering Black Friday discounts. Select Pop Mart blind boxes are up to 27% off. This is a rare price drop for the typically sold-out items.
The global demand for Labubu dolls shows no signs of slowing down. These quirky creatures have cemented their place in pop culture. Their unique charm continues to captivate collectors and celebrities alike.
Info at your fingertips
What exactly is a Labubu?
Labubu is a character from Kasing Lung’s “The Monsters” series. It is a small, kind-hearted creature with pointed ears and serrated teeth. Pop Mart manufactures it as a collectible vinyl figure and plush toy.
Why are Labubu dolls so popular?
Their “ugly-cute” design stands out from other collectibles. The blind box format also adds an element of surprise and encourages collecting. Celebrity endorsements have significantly boosted their visibility and desirability.
Where can I buy authentic Labubu dolls?
The primary retailer is the official Pop Mart website. Authorized sellers include Walmart, Amazon, and Kicks Crew. Be cautious of third-party sellers to ensure you get an authentic product.
How much do they typically cost?
A standard blind box usually costs between $15 and $20. Larger or more complex figures can cost more. Rare or discontinued designs can sell for hundreds on resale sites.
What is the ‘Big Into Energy’ series?
It is one of the latest Labubu series released by Pop Mart. The theme features the characters in dynamic, energetic poses. This series is currently widely available on platforms like Amazon.
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