iPhone 17 Pre-Orders Crash Apple’s Website in China Amid Unprecedented Demand.Apple’s official online store in China crashed shortly after pre-orders for the iPhone 17 series began. The surge in customer traffic overwhelmed the company’s digital infrastructure. This occurred at 8 p.m. local time on September 12.Many device models are now listed as out of stock. High demand has exhausted supplies of various colors and storage configurations. According to Yicai Tech, consumer interest has reached record levels.
Massive Reservations Signal Strong Market Revival
Pre-order numbers are breaking records. JD.com, a major Chinese retailer, reported over 3.7 million reservations for the base model alone. This figure highlights a significant sales rebound for Apple in the region.Earlier this year, the company offered discounts on the iPhone 16 to boost sales. The new iPhone 17 series appears to have reversed that trend completely. Industry analysts are surprised by the scale of consumer response.
New Features Drive Consumer Excitement and Sales
Apple’s decision to equip all models with LTPO OLED displays is a key selling point. Even the base $799 model now features a 120Hz ProMotion display. This technology also allows the refresh rate to drop to 1Hz for battery savings.Performance upgrades are another major factor. All models are powered by the new A19 chip. This processor is built on TSMC’s latest 3nm ‘N3P’ manufacturing process.The A19 provides noticeable improvements in speed and power efficiency. These enhancements appear to be resonating strongly with consumers. Apple has reportedly asked Foxconn to increase production to meet this unexpected demand.
The overwhelming response to the iPhone 17 pre-order launch marks a major turnaround for Apple in China. This demand surge could signal a record-breaking sales cycle for the new flagship series.
Info at your fingertips
Why did Apple’s website crash in China?
The official online store could not handle the huge volume of traffic. Millions of users attempted to place pre-orders simultaneously, overwhelming the servers.
What is new with the base iPhone 17 model?
It now includes an LTPO OLED screen with a 120Hz refresh rate. This was a feature previously reserved for the more expensive Pro models.
How many reservations were recorded on JD.com?
JD.com recorded over 3.7 million reservations for the standard iPhone 17 model. This is for just one retailer and does not include other sales channels.
What chip does the iPhone 17 series use?
All models are powered by the new A19 processor. It is manufactured using TSMC’s advanced 3nm ‘N3P’ technology for better performance and efficiency.
Is Apple increasing production due to high demand?
Reports indicate Apple has alerted its assembling partner, Foxconn, to ramp up production. The goal is to meet the unexpectedly high consumer demand seen at launch.
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