Slate Auto has collected over 150,000 reservations for its upcoming electric truck. The startup, financially backed by Jeff Bezos, reached this new milestone in mid-December 2025. Reservations for the low-cost EV are fully refundable.

This figure shows sustained interest ahead of its late 2026 launch. The company revealed the data in a recent Q&A session with its CEO.
Reservations Signal Strong Market Interest Amid EV Challenges
The reservations mark a steady climb for the company. According to reports from Bloomberg and TechCrunch, Slate hit 100,000 reservations back in May 2025. It took roughly seven months to gain an additional 50,000 interested customers.
This growth is a positive sign for the fledgling automaker. It indicates new sign-ups are outpacing any cancellations. Slate plans to produce 150,000 vehicles annually at its Indiana factory.
The company will need far more buyers to succeed long-term. However, the current reservation pace helps validate its business plan.
Electric Truck Market Shakeup Could Benefit New Entrants
Slate’s progress comes as the electric truck market faces headwinds. Ford recently announced it is ending production of its F-150 Lightning. The automaker cited a lack of profitability for the decision.
Sales of other electric pickups have also struggled to gain mass traction. This market shift may create an opening for a new, purpose-built contender. Slate’s vehicle is designed from the ground up as an electric truck.
Its focus is a starting price in the mid-$20,000 range. This positions it as a more affordable option in a segment known for high prices. The changing competitive landscape could aid Slate’s entry when its truck arrives.
Slate’s growing reservation list is a key indicator of public demand for its vision of an affordable electric truck. The company’s success will ultimately depend on translating this interest into actual sales and efficient production. The evolving EV truck market presents both a challenge and a significant opportunity.
Thought you’d like to know
How much does a Slate Auto reservation cost?
The reservation requires a $100 deposit. This fee is fully refundable at any time.
When is the Slate electric truck coming out?
Slate Auto is targeting the end of 2026 for first deliveries. The company is refurbishing a factory in Indiana for production.
What is the target price for the Slate EV truck?
The startup aims for a starting price in the mid-$20,000 range. This would make it one of the most affordable new electric trucks on the market.
Who is backing Slate Auto financially?
Slate Auto is backed by Amazon founder Jeff Bezos. His investment firm, Bezos Expeditions, is a major funder.
Will the Slate truck have self-driving features?
No, the company has stated it has no current plans for self-driving technology. The initial focus is on delivering a reliable, affordable electric vehicle.
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