The internet never forgets, and once again, it’s lit up with another sensational video — this time starring the so-called “Kulhad Pizza Couple.” The phrase kulhad pizza viral video has surged across search trends, gripping users in a storm of curiosity, confusion, and controversy. But what’s the real story? Let’s dive into the actual events, debunk myths, and explore why this clip has caught the digital world’s attention.
Kulhad Pizza Viral Video: The Real Story Behind the Sensation
The kulhad pizza viral video began circulating online in mid-2024, allegedly featuring a young couple from Jalandhar, Punjab, associated with the small food startup Kulhad Pizza. The video allegedly showcased private moments, creating a wave of speculation, memes, outrage, and even sympathy. Yet, amidst the chaos, Sehaj Arora — one half of the couple and co-owner of the business — stepped forward to clarify: the video is not authentic.
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In a candid interview shared across platforms like YouTube and TikTok, Sehaj strongly stated that the video was AI-generated. He insisted that neither he nor his partner had anything to do with the clip and described the emotional toll the scandal took on them. As more viewers watched and re-shared, the truth behind the viral video started to surface.
Key points about the incident include:
- Video origin unclear: No verifiable source has confirmed the authenticity.
- AI manipulation suspected: Experts hinted the footage might have been digitally altered.
- Business impact: Kulhad Pizza saw increased attention — not all of it positive.
- Public support: Some viewers rallied behind the couple, urging digital decency.
What Made the Kulhad Pizza Viral Video So Controversial?
Several elements combined to make the kulhad pizza viral video a firestorm. First, it involved a relatable, small-town success story. Kulhad Pizza gained fame for serving fusion food — pizza in clay cups, a desi twist that charmed social media. Second, the video alleged an invasion of privacy, sparking ethical debates about online voyeurism and content authenticity.
Here’s what added fuel to the controversy:
- Celebrity-like status: Sehaj and his partner became online personalities.
- False assumptions: Many assumed the couple’s involvement without verification.
- Media amplification: Local news and influencers latched onto the drama.
- Platform response: Major platforms like Facebook and YouTube struggled to moderate the content.
The issue here isn’t just about viral videos — it’s about how quickly public perception can pivot and how devastating it can be for small business owners caught in a digital whirlwind. For more insights on digital ethics, explore our coverage on social media controversies.
From Scandal to Solidarity: How Public Opinion Shifted
Initially, the video brought embarrassment and backlash. However, as claims of AI manipulation grew stronger, public sentiment began to shift. People started questioning the ease with which AI-generated content can deceive and demanded better digital literacy and platform accountability.
According to Sehaj, the experience was “mentally exhausting,” but he also expressed gratitude for those who stood by them. Several influencers began spreading awareness about the dangers of deepfake videos and advocated for stricter cyber laws. Government sites like cybercrime provide avenues for reporting such digital misuse, emphasizing legal safeguards for victims.
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The Role of AI in Digital Misinformation
Artificial Intelligence, while beneficial, also has a darker side. Deepfakes and manipulated videos are now accessible to nearly anyone, creating a minefield of potential abuse. This event added another case study to the growing list of deepfake-related controversies, reminding us that technological misuse is a real and pressing concern.
Kulhad Pizza Today: Recovery and Resilience
Despite the storm, Kulhad Pizza continues its operations, with fans and foodies still visiting their outlets. The couple’s resilience in the face of cyberbullying has even inspired some to label them as symbols of modern-day endurance in India’s digital age. For related updates, you might want to read about entrepreneurial challenges in viral media.
In the end, the kulhad pizza viral video serves as a cautionary tale of how fast digital wildfire spreads, often leaving truth behind. It also shows that resilience, clarity, and support from an informed public can help navigate through the noise of online misinformation.
FAQs About the Kulhad Pizza Viral Video
What is the Kulhad Pizza viral video?
It refers to a video allegedly involving a couple from Jalandhar who run Kulhad Pizza. However, it’s widely believed to be a manipulated or deepfake video.
Was the video real or fake?
Sehaj Arora, co-owner of Kulhad Pizza, stated the video is fake and likely AI-generated, a claim that many online users support due to inconsistencies in the footage.
How did the video affect Kulhad Pizza?
Initially, it led to negative attention, but growing support and media clarity helped the brand bounce back, even attracting new customers curious about their food.
Why did this video go viral?
The combination of shock value, a relatable small business, and rapid social media sharing contributed to its virality.
What steps are being taken legally?
Authorities are investigating possible AI misuse. Victims are encouraged to report deepfakes on platforms like cybercrime.gov.in.
What can we learn from this?
This case highlights the need for digital literacy, platform responsibility, and ethical content sharing in an era dominated by viral trends.

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