Meta has officially launched its first augmented reality glasses. The new Meta Ray-Ban Display was unveiled at the Connect 2025 event. These glasses feature a built-in heads-up display for a true AR experience. They are set to go on sale in the United States on September 30.
This launch puts Meta years ahead of its major competitors. Both Apple and Samsung are developing similar AR glasses but are not expected to release them before 2027.
Inside the Groundbreaking Meta Ray-Ban Display Specs
The glasses cost $799 and come in black and sand color options. They feature transition lenses for seamless use indoors and outdoors. Their design is slightly thicker than the previous Ray-Ban Meta AI smart glasses.
The key innovation is the full-color display on the right lens. According to official specifications, it boasts a 600 x 600 pixel resolution. It also reaches a peak brightness of 5,000 nits for clear visibility.
Hardware includes a 12MP ultrawide camera capable of recording Full HD video. They also pack six microphones and stereo speakers for immersive audio. The device runs on a lightweight version of the Meta Horizon OS.
How to Control and Purchase the New AR Glasses
Control is handled through a wearable “Neural Band” worn on the wrist. This band senses finger and hand gestures to navigate the interface. Users can view notifications, navigation, and live translations directly on the lens.
Battery life is rated for up to six hours of mixed use. The included charging case extends total usage to 30 hours. The Neural Band itself lasts up to 18 hours on a single charge.
Meta has restricted initial sales to physical retail stores. Customers can find them at Best Buy, LensCrafters, and Sunglass Hut locations. This ensures buyers get a perfect fit for both the glasses and the wristband.
The Competitive AR Landscape and Future Rivals
This launch gives Meta a significant head start in the consumer AR market. Reports from Reuters and other analysts suggest Samsung’s first glasses will arrive in 2026. Their initial model will not have a display, focusing instead on camera and audio features.
Samsung’s display-equipped AR glasses are not expected until 2027. Apple is also reportedly targeting a 2028 launch for its first AR glasses with a built-in display. This timeline puts both tech giants at least two years behind Meta’s current offering.
Meta’s first-of-its-kind AR glasses are now a reality. The Ray-Ban Display sets a new benchmark for wearable technology. This early move could define the entire augmented reality market for years to come.
Info at your fingertips
How much do the Meta Ray-Ban Display glasses cost?
The glasses are priced at $799. This includes the AR glasses themselves and the required Neural Band controller for gesture input.
Where can I buy the Meta Ray-Ban Display?
They are initially available at physical stores only. You can find them at Best Buy, LensCrafters, Ray-Ban stores, and Sunglass Hut locations.
Do the glasses work with any smartphone?
Yes, the Meta Ray-Ban Display glasses are compatible with both Android and iOS phones. They connect via Bluetooth for a seamless experience.
When will Samsung release similar AR glasses?
Reports indicate Samsung will launch audio-focused smart glasses in 2026. Their AR glasses with a built-in display are not expected until 2027.
What is the battery life like?
The glasses last up to six hours on a single charge. The charging case provides an additional 24 hours of power for a total of 30 hours.
How is the display visible in bright sunlight?
The display features a peak brightness of 5,000 nits. This high brightness level ensures clarity and visibility even in direct sunlight.
Disclaimer: This article is based on official product announcements and reports from trusted news agencies. Product availability and specifications are subject to change.
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