OnePlus 15 Launch Confirmed for October with Ace 6, Pro Model Faces Delay: Exclusive Report

The wait for OnePlus’s next flagship just got a timeline. Industry leaks confirm the OnePlus 15 will launch in October 2024—but with a strategic twist. Unlike previous years, it won’t debut alone. Instead, OnePlus will unveil it alongside the mid-range OnePlus Ace 6, while the high-end OnePlus 15 Pro faces a potential delay until December. This trio represents a bold shift in the brand’s release strategy, prioritizing wider market reach amid rumored hardware compromises.

OnePlus 15: Display Downgrade & Hasselblad Absence Spark Debate

The base OnePlus 15 will reportedly feature a 1.5K resolution display, a noticeable step down from the 2K screens used in recent Pro models. This cost-cutting move, aimed at competitive pricing, risks alienating enthusiasts expecting uniform premium specs across flagships. More critically, trusted tipsters suggest the OnePlus 15 series may lack Hasselblad camera tuning—a partnership that defined OnePlus’s imaging identity since 2021. If true, this could impact low-light performance and color science, though OnePlus engineers are said to be optimizing in-house algorithms to compensate.

Where OnePlus seems confident is battery life. Insiders highlight “unprecedented optimization” for the OnePlus 15, targeting the longest endurance in its class. This aligns with user complaints about previous models and could be a key selling point if camera specs disappoint.

OnePlus 15 Pro & Ace 6: New Chips, Strategic Delays

While the OnePlus 15 and Ace 6 arrive together, the OnePlus 15 Pro is likely delayed until December 2024. This staggered release may stem from yield challenges with advanced components or a strategy to extend marketing momentum. The Pro will retain top-tier specs, including Qualcomm’s Snapdragon 8 Elite 2 (codenamed SM8850), launching globally in September.

Meanwhile, the OnePlus Ace 6—targeting budget-conscious buyers—will debut with a never-before-seen processor: the Snapdragon 8s Gen 5 (SM8845). This toned-down variant of the Elite 2 promises flagship-tier efficiency at mid-range pricing. Industry observers note the Ace 6 could be the world’s first device with this chip, giving OnePress a temporary performance edge in emerging markets.

OnePlus’s New Playbook: Volume Over Premium?

Simultaneously launching the OnePlus 15 and Ace 6 signals a pragmatic pivot. By covering premium and mid-range segments in one go, OnePress can capture broader holiday-season sales. However, omitting Hasselblad and reducing display specs risks diluting its “flagship killer” reputation. The Ace 6’s Snapdragon 8s Gen 5 also hints at aggressive pricing—likely under $599—to challenge Xiaomi and Realme.

This dual-launch strategy underscores OnePlus’s balancing act: retaining loyalists with iterative upgrades (like battery life) while chasing volume with accessible devices. With the Pro model delayed, October’s spotlight belongs to the OnePlus 15 and Ace 6—a duo tasked with proving compromise doesn’t mean capitulation. Watch for official teasers in September.

Must Know

Q: When will the OnePlus 15 launch?
A: Industry leaks point to an October 2024 release, alongside the OnePlus Ace 6. The Pro model may arrive in December.

Q: Does the OnePlus 15 have Hasselblad cameras?
A: Multiple sources suggest Hasselblad tuning is absent this year, though OnePress may enhance its proprietary software.

Q: What processor does the OnePlus Ace 6 use?
A: It’s expected to debut Qualcomm’s new Snapdragon 8s Gen 5 (SM8845), a cost-efficient variant of the flagship Elite 2 chip.

Q: Why the OnePlus 15 Pro delay?
A: Production complexities or strategic scheduling could be factors. No official reason is confirmed yet.

Q: Is the OnePlus 15’s screen resolution lower?
A: Yes, leaks indicate a 1.5K display versus 2K on prior Pro models—a trade-off for better battery life and pricing.