The Oscars will move to YouTube in 2029. The Academy of Motion Picture Arts and Sciences confirmed the deal on Wednesday in Los Angeles. The new agreement will end the long run with ABC. It will also mark the first time the Oscars stream worldwide on a digital platform.
According to AP News, ABC will air the ceremony through 2028. That show will be the 100th Oscars. The shift to YouTube signals a major change in how top events reach global fans.
Oscars Move to YouTube Marks New Era for Award Shows
The Academy said YouTube will hold global streaming rights from 2029 to 2033. The deal shows how viewing habits have changed. More people now watch big events online. Short clips and mobile screens shape how audiences engage.
Reuters reported that live TV ratings for major award shows have declined in recent years. Younger viewers spend more time on digital platforms. YouTube already hosts millions of film trailers, clips, and creator content. This makes it a natural home for a show built on cinema.
The Academy said the move aims to reach a wider and younger audience. It also gives the Oscars a chance to use YouTube’s global tools. These include live chat, multi-language support, and better reach in regions where traditional TV has dropped.
For ABC, the end of the deal closes a long partnership. The network has aired the Oscars since 1976. The show brought large ad revenue, even in years with lower ratings. For YouTube, the deal builds its profile in live events. It will join sports, music festivals, and global livestreams already on the platform.
What the YouTube Deal Means for Fans and the Film Industry
The move will change how millions watch the ceremony. Fans will no longer need cable or a TV subscription. The show will be free to stream on devices worldwide. This opens access for new audiences in regions where ABC did not broadcast.
Industry analysts say the shift may reshape the awards season. Streaming platforms already compete for top honors. The ceremony moving online shows how digital media now leads entertainment. It may also bring new forms of viewer interaction. Live polls and audience features could make the show more engaging.
The change raises questions about advertising. YouTube uses a mix of ads and premium options. The Academy may test new ad formats or extended content. The film industry will watch closely to see how the new model affects prestige and reach.
Dropping this nugget your way-
Q1: When will the Oscars start streaming on YouTube?
The Oscars will begin streaming on YouTube in 2029. The deal will run through 2033. ABC will continue to air the show until 2028.
Q2: Why are the Oscars leaving ABC?
The Academy wants to reach more global viewers. Many viewers now watch events online. The move reflects changing habits in entertainment.
Q3: Will the Oscars be free to watch on YouTube?
The Academy has not shared full details. But YouTube streams are usually free with ads. The show is expected to stay widely accessible.
Q4: How long will YouTube hold the rights?
YouTube will hold global streaming rights from 2029 to 2033. This is a multi-year deal. It marks the first full digital home for the event.
Q5: Will the 2028 Oscars still air on ABC?
Yes, ABC will air the 2028 show. It will be the 100th Oscars. The shift to YouTube begins the following year.
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