Whitney Rose Reveals Six-Figure Business Loss and Wild Rose Beauty Closure.Reality television star Whitney Rose has publicly detailed a significant financial disaster. The “Real Housewives of Salt Lake City” personality and her husband, Justin, lost a massive sum in a failed business venture. This venture involved their company, Wild Rose Beauty. The loss forced them to shut down operations and let go of dozens of employees.According to an exclusive interview with Us Weekly, Rose explained the difficult decision to resign as CEO. She described the situation as devastating after initially believing they had found monumental success. The fallout has been a central theme in the current season of the popular Bravo show.
The Financial and Emotional Toll of the Venture
The financial loss exceeded half a million dollars. Rose confirmed this staggering figure during an appearance on “Watch What Happens Live with Andy Cohen.” She described the experience as having to “stop the bleeding” after things went wrong.The human cost was also severe. The company was forced to terminate thirty employees. Rose admitted the ordeal left her feeling completely defeated. She emphasized the challenge of rebuilding after such a public and costly failure.
Rebuilding and Regaining Control
Despite the setback, the Roses are working to recover. Whitney has successfully fought to regain control of her Wild Rose Beauty brand. She told Bravo this legal fight was itself very expensive. The brand is now back online and accepting orders.The couple took a sabbatical to reset and plan their next moves. Whitney asserts she is financially savvy and has other business investments. She is now focused on revitalizing her skincare line and reconnecting with her customer base.
The experience was brutal, but Whitney Rose is determined to overcome her business loss. She has started the process of rebuilding her brand from the ground up. This story serves as a stark reminder of the high stakes of entrepreneurship.
Thought you’d like to know
How much money did Whitney Rose lose?
Whitney and Justin Rose lost over half a million dollars. The exact figure was confirmed to be in the six-figure range, north of $500,000.
Is Wild Rose Beauty still in business?
Whitney Rose has regained control of the Wild Rose Beauty brand. The skincare line is currently back online and actively selling products to customers.
What happened to the employees?
The failed business venture resulted in thirty employees being let go. This was one of the most difficult consequences of the company’s collapse.
What is Whitney Rose’s new business?
Whitney continues to run her jewelry company, PRISM, alongside the revitalized Wild Rose Beauty. She is also developing new products for her skincare line.
Why did she discuss this on TV?
Rose stated she chose to be fully transparent and authentic about her life. She believes in not faking her experiences, even when they are difficult.
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