Samsung Expands US Retail Presence with Three New Experience Stores

Samsung Expands US Retail Footprint with Three New Experience Stores.Samsung is launching three new Samsung Experience Stores in the United States this year. The new locations will open in New York, Minnesota, and California. This expansion significantly boosts the company’s direct-to-consumer retail presence.The move is part of a broader retail strategy to meet customers in high-traffic shopping areas. According to a company announcement, the goal is to provide hands-on interaction with the full Samsung ecosystem.

New Store Locations and Grand Opening Offers

The first new store will open at Queens Center in New York. Another is planned for the Mall of America in Minnesota. The third location will be in the Los Cerritos Center in California.The Queens Center and Mall of America locations are already open. To celebrate, Samsung is offering limited-time grand opening promotions. Customers visiting before November 9 can get enhanced trade-in values of up to $800 and Galaxy Buds3 for $99.99.

A Strategy Focused on Hands-On Consumer Experience

Dave Das, Executive Vice President for Samsung America’s Mobile Experience, commented on the expansion. He stated the stores are designed to meet consumers where they live and shop. The strategy prioritizes one-on-one expert interaction to showcase the Samsung experience.This expansion builds on the success of the first Samsung Experience Store, which opened in 2019. The company now operates several flagship locations, including spaces in Houston and San Francisco. The focus remains on deepening brand engagement through physical retail.

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The opening of these three new Samsung Experience Stores underscores the brand’s commitment to immersive, direct consumer engagement across key American markets.

Info at your fingertips

Where are the new Samsung Experience Stores opening?

The new stores are opening at Queens Center in New York, Mall of America in Minnesota, and Los Cerritos Center in California. The New York and Minnesota locations are already open for business.

What can you do at a Samsung Experience Store?

You can physically test a wide range of Samsung products. The stores offer smartphones, tablets, laptops, home appliances, and monitors. They also house Samsung Care service centers for phone repairs.

Are there any special opening promotions?

Yes, there are limited-time grand opening offers. At the Queens Center and Mall of America stores, you can get up to $800 in enhanced trade-in value and Galaxy Buds3 for $99.99. These offers are valid until November 9.

Do these stores offer repair services?

Yes, each Samsung Experience Store includes a Samsung Care service center. This allows customers to get their Galaxy smartphones repaired quickly and conveniently on-site.

Why is Samsung expanding its physical stores?

Samsung states it wants to meet consumers in their communities. The strategy focuses on high-traffic locations to allow for direct, hands-on experiences with their products through expert guidance.