Samsung Nears 60 Million Galaxy M Series Sales Milestone with New M17 5G Launch

Samsung is on the verge of a major sales achievement for its Galaxy M series. The company has sold nearly 60 million units of these budget-friendly smartphones since the line’s introduction. This news comes alongside the launch of the new Galaxy M17 5G in key markets.

The milestone was confirmed by a senior Samsung executive in a recent interview. It highlights the enduring popularity of the value-focused smartphone segment.

Budget Segment Remains Crucial for Market Dominance

According to Hindustan Times, Samsung decided to fast-track the M17 5G launch. This move followed the overwhelming customer response to its predecessor, the Galaxy M16 5G. The M16 was one of India’s best-selling phones in its price category last year.

The affordable smartphone segment is vital for Samsung’s overall strategy. It caters to a massive consumer base seeking durability and performance on a budget. The company expects to officially cross the 60 million sales mark before the year ends.

Premium Growth Complements Mass-Market Success

Samsung is also seeing significant growth in its premium device sales. The company reported a 40% increase in high-end phone sales this year compared to 2024. This includes strong demand for models like the Galaxy S24 series and the latest Galaxy S25 phones.

This dual success demonstrates Samsung’s strong position across market tiers. Furthermore, interest in Samsung’s ecosystem products like smartwatches and tablets is also rising. This indicates a strengthening brand loyalty among consumers.

The continued success of the Galaxy M series underscores its strategic importance. Samsung Galaxy M series sales are a testament to the brand’s deep connection with budget-conscious buyers. This achievement solidifies its footprint in emerging markets.

Info at your fingertips

What is the Samsung Galaxy M series?

The Galaxy M series is Samsung’s line of budget-friendly smartphones. It was first launched in 2019 to offer strong features at an accessible price point. These phones are particularly popular in price-sensitive markets.

How many Galaxy M phones has Samsung sold?

Samsung has sold close to 60 million Galaxy M series phones to date. The company is confident it will surpass the 60 million milestone by the end of this year. This figure represents sales since the series’ inception.

What is the price range of the Galaxy M series?

The Galaxy M series typically occupies the $120 to $180 price segment. This makes it a key player in the entry-level to mid-range smartphone market. The new M17 5G continues this value-focused approach.

How does the M series differ from the Galaxy A series?

While both offer good value, the M series often provides more features for the same price. The M series is strategically positioned to be highly competitive online. The A series sometimes includes more design-focused elements.

Why is the budget segment so important for Samsung?

The budget segment caters to a vast population in countries like India. These consumers want reliable performance without a high cost. Dominating this segment is crucial for overall market share.