Samsung has officially announced its “World’s Wide Open” virtual event for October 21. The company will formally unveil its highly anticipated Project Moohan XR headset. This launch marks Samsung’s major entry into the competitive extended reality market.
The event will focus on multimodal AI and this new hardware. It culminates years of development in collaboration with tech giants Qualcomm and Google.
Specifications and Collaborative Power Behind the Device
The headset, expected to be named the Galaxy XR, has been under development for some time. It was most recently showcased at the Qualcomm Snapdragon Summit. According to Reuters, the device will be powered by Qualcomm’s Snapdragon XR+ Gen 2 chipset.
It is reported to feature dual micro-OLED displays. Each display boasts a 4K resolution for exceptionally sharp visuals. The system will also include advanced sensors for precise gesture and eye movement tracking.
Market Impact and Consumer Incentives
This launch positions Samsung directly against other major players in the emerging XR space. The partnership with Google ensures the headset will run on the robust Android XR platform. This provides a significant software advantage from day one.
For consumers, Samsung is offering a pre-registration incentive. Those who sign up will receive a $100 credit for eligible accessories. This offer helps offset the cost of additional gear beyond the headset itself.
The official unveiling of the Samsung XR headset is set for October 21, 2025, at 10 p.m. ET. This launch could significantly reshape the consumer extended reality landscape.
Dropping this nugget your way-
Q1: What is the expected name of Samsung’s new headset?
While currently called Project Moohan, multiple reports indicate the consumer product will be named the Galaxy XR. The official name will be confirmed at the October event.
Q2: What are the key specs of the Samsung XR headset?
Reports suggest it will have two 4K micro-OLED displays and a Snapdragon XR+ Gen 2 processor. It will also include sensors for advanced gesture and eye tracking.
Q3: Who did Samsung partner with to develop this headset?
Samsung developed the headset in collaboration with Qualcomm, which supplies the chipset, and Google, which provides the Android XR software platform. This combines hardware and software expertise.
Q4: Is there a pre-order incentive available?
Yes. Customers who pre-register for the device will receive a $100 credit. This credit can be used towards the purchase of other eligible products and accessories.
Q5: When and where can I watch the launch event?
The “World’s Wide Open” event is on October 21, 2025, at 10 p.m. ET. It will be live-streamed on Samsung’s official website and its YouTube channel.
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