Snapchat has launched its personalized 2025 Recap. The feature is now available to users worldwide. It offers a video look back at the past year. The launch happened this week, according to an official announcement.

The Recap compiles a user’s top Snaps, Stories, and Chat highlights. It is accessed through the Memories tab in the app. This yearly tradition faces a new backdrop of user frustration over upcoming storage limits.
Inside the 2025 Snapchat Recap and User Trends
To find your Recap, open the Snapchat app. Navigate to the Memories section. A “Your 2025 Snap Recap” card will be waiting there.
The video provides a personalized summary of a user’s year. It shows how they connected and expressed themselves. This follows a trend set by platforms like Spotify and Duolingo with their annual reviews.
Snapchat shared notable usage statistics alongside the launch. Users made nearly 1.7 billion minutes of calls per day on average. That figure is almost 30% higher than the previous year.
Voice notes also saw a significant surge in the U.S. Over five billion were sent this year. That marks a nearly 10% increase from 2024. Group chats remained intensely popular for communication.
A Celebration Overshadowed by Storage Policy Backlash
The launch arrives amid notable user discontent. The reason is Snapchat’s new policy on Memories storage. The company confirmed this change earlier in the year.
According to TechCrunch, free storage will be limited to 5GB starting next year. Users exceeding this must subscribe to a paid plan. This has sparked calls for a boycott from some quarters.
The introductory paid plan offers 100GB for $1.99 monthly. Snapchat+ subscribers get 250GB with their existing $3.99 fee. A top-tier Platinum plan provides 5TB for $15.99 per month.
The contrast is stark. The Recap celebrates a year of memories. Meanwhile, the platform prepares to limit free access to storing them. This tension defines the current user experience.
The Snapchat 2025 Recap provides a fun, data-driven mirror on the past year. Its release, however, is firmly entangled with the platform’s controversial shift toward monetizing digital memory storage.
Info at your fingertips
How do I find my Snapchat 2025 Recap?
Open your Snapchat app and go to the Memories section. Look for a card labeled “Your 2025 Snap Recap” and tap it to view your personalized video.
What is included in the Recap video?
The video features highlights from your Snaps, Stories, and Chats throughout 2025. It shows your key moments and how you communicated with friends over the year.
Why are some users upset with Snapchat right now?
Many users are unhappy with Snapchat’s plan to limit free Memories storage to 5GB next year. Those who exceed the limit will have to pay a monthly fee to keep their old Snaps.
What were some big Snapchat usage trends in 2025?
Voice calls grew by nearly 30%, averaging 1.7 billion minutes daily. U.S. users also sent over five billion voice notes, and Chat Reactions increased by 44%.
Will I lose my old Snaps when the storage policy changes?
No, your existing Snaps in Memories will not be deleted. However, if your stored memories exceed 5GB, you will need a subscription to add new ones or potentially to continue accessing all of them.
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