Snapchat has announced a major change to its popular Memories feature. For the first time in nearly ten years, the company will charge users who exceed a free 5GB limit for storing their photos and videos. The move introduces new Snapchat Memories storage plans aimed at users with large collections of saved Snaps.
The update was confirmed by Snapchat in a blog post and shared with media outlets on October 4, 2025. The company says most users will not be affected since the average Memories library is under 5GB. However, those with “thousands of Snaps” may need to pay for extra storage.
Snapchat Memories Storage Plans and Pricing
Snapchat revealed three paid tiers to expand Memories storage. The entry-level plan starts at $1.99 per month and gives 100GB of storage. Snapchat+ subscribers can upgrade to 250GB for $3.99 per month. For users with very large collections, Snapchat Platinum offers 5TB of storage for $15.99 monthly.
According to the company, Memories that exceed the 5GB free limit will remain temporarily stored for 12 months. Users can choose to download their content to personal devices if they don’t want to pay. Snapchat will delete the most recent Snaps first if the account stays over the limit without a plan, while preserving the oldest saved memories.
Snapchat said the change is meant to help manage growing infrastructure costs. The platform has stored over 1 trillion Snaps since launching Memories in 2016. The company explained that the paid model will allow them to keep improving the service and continue offering free access to casual users.
Reactions and Long-Term Impact
The update marks a significant shift in Snapchat’s approach to monetization. Many long-time users expressed surprise that the once-unlimited Memories feature now has a cap. Tech analysts note that the pricing is relatively affordable compared to other cloud storage services, especially the $1.99 plan.
For Snapchat, this move could create a steady new revenue stream from its most active users while keeping casual engagement free. It also positions the platform closer to competitors like Apple iCloud and Google Photos, which have long offered paid upgrades for media storage.
The rollout of Snapchat Memories storage plans signals a new era for the app. While most users won’t notice immediate changes, heavy Snap savers will now need to consider paying to keep their digital archives safe.
FYI (keeping you in the loop)-
Q1: What is the free Snapchat Memories storage limit?
Snapchat now offers 5GB of free storage for Memories. Anything above this requires a paid plan.
Q2: How much does extra Snapchat Memories storage cost?
Plans start at $1.99 per month for 100GB, $3.99 for 250GB with Snapchat+, and $15.99 for 5TB under Snapchat Platinum.
Q3: Will Snapchat delete my old Snaps if I don’t pay?
Yes. If you exceed the limit, the newest Snaps over 5GB will be removed after 12 months unless you subscribe or download them.
Q4: Who will this change impact the most?
It will mainly affect users with thousands of saved Snaps who have built up large Memories libraries over the years.
Q5: Can I keep my Memories without paying?
Yes. You can download your saved Snaps to your device to avoid paying for extra storage.
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