Samsung is preparing a surprise new version of its Galaxy S24 smartphone for the Indian market. This new model will reportedly feature a Qualcomm Snapdragon 8 Gen 3 processor. The launch appears to be imminent, with listings already appearing on major retailer websites. This move is unusual for a phone that is over a year old.
India originally received the Exynos 2400 chipset variant of the standard Galaxy S24. The potential arrival of a Snapdragon model signals a significant shift in Samsung’s strategy for the region. Evidence from multiple sources confirms this development is not a mistake.
Evidence Mounts for Snapdragon S24 Variant
A new model number, SM-S921E, has been identified for India. This differs from the existing Exynos model, which carries the SM-S921B designation. The new model has been spotted on Flipkart, Geekbench, and Samsung’s own servers.
Flipkart has created a dedicated landing page for the device. The page explicitly states the phone is powered by the “Snapdragon 8 Gen 3 for Galaxy” chipset. The retailer has listed the phone with a “Coming Soon” tag and a price of INR 74,999.
Benchmark results further corroborate the chipset change. A device with the SM-S921E model number recently appeared on Geekbench. The listing confirmed the presence of the Qualcomm processor. This data aligns perfectly with the retail listings.
Unusual Strategy for a Legacy Device
The timing of this launch is particularly noteworthy. The Galaxy S24 was first released in early 2024 and has since been succeeded by the S25 series. Re-releasing an older model with a different chipset is a rare industry move.
This decision may be a strategic response to market preferences. According to industry analysts, Indian consumers have historically shown a strong preference for Snapdragon-powered devices. Samsung may be aiming to capture additional sales by addressing this demand directly.
The company is also on the verge of launching the Galaxy S25 FE. Introducing a new variant of an older flagship creates a more complex and crowded product portfolio. The long-term impact of this strategy on sales and brand perception remains to be seen.
The surprise launch of a Samsung Galaxy S24 Snapdragon edition in India highlights the region’s importance in global tech strategy. This unexpected move provides consumers with a powerful new choice in the premium smartphone segment.
Info at your fingertips
Why is Samsung launching this phone now?
The launch appears to target consumers who specifically prefer Snapdragon chipsets. It is a strategic move to boost sales of the older model by aligning with market demands in India.
How is this new model different?
The only confirmed difference is the processor. The new India variant swaps the Exynos 2400 chip for the Qualcomm Snapdragon 8 Gen 3. All other specifications are expected to remain identical.
Where can I buy the Snapdragon S24?
The phone is listed as “Coming Soon” on the Flipkart online marketplace. It is expected to be available through other authorized Samsung retailers in India upon release.
What is the price of the new model?
The listed price on Flipkart is INR 74,999. This pricing is consistent with the phone’s original launch price for the premium segment.
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