Streaming Giant Makes Major Play: Netflix to Air First-Ever NFL Christmas Games

Netflix will exclusively stream two NFL games on Christmas Day this year. The streaming service confirmed the historic broadcast deal. Popular singer and talk show host Kelly Clarkson will open the festivities with a live performance.The move marks a major shift in sports broadcasting. According to reports from The Associated Press, it represents Netflix’s biggest foray into live sports. The games will feature high-profile matchups to draw a massive holiday audience.

What to Expect on Game Day

Viewers will need a Netflix subscription to watch. The Dallas Cowboys will play the Washington Commanders at 1 p.m. ET. Later, the Detroit Lions face the Minnesota Vikings at 4:30 p.m. ET.Kelly Clarkson is scheduled to perform her hit Christmas song “Underneath the Tree.” Her performance will kick off the event before the first game. Netflix has not yet named a halftime performer for the broadcasts.The league and Netflix selected Clarkson for her broad appeal. She is a known football fan and Texas native. Her holiday music is consistently popular on streaming platforms each season.

A New Era for Sports Viewing

This deal signals a strategic push by Netflix into live events. Securing the NFL, America’s most-watched sports league, is a major coup. Analysts see it as a direct challenge to traditional broadcast and cable networks.For the NFL, it expands reach to Netflix’s global subscriber base. The partnership offers a new way to engage younger viewers. It also sets a precedent for future streaming-only sporting events.The Christmas Day games have become a recent tradition for the NFL. Placing them on Netflix could significantly boost viewership. It blends holiday entertainment with top-tier sports in a single, accessible package.

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This Netflix NFL Christmas game deal fundamentally alters the sports media landscape. It brings America’s biggest sport directly into the leading streaming service’s core offering. The success of this broadcast will likely shape media rights negotiations for years to come.

Dropping this nugget your way-

What NFL games is Netflix streaming on Christmas?

Netflix will stream two games. The Dallas Cowboys vs. Washington Commanders airs first. The Detroit Lions vs. Minnesota Vikings game follows later in the day.

Do I need a special subscription to watch?

You only need a standard Netflix subscription. No extra sports package or add-on is required to watch these live NFL games on the platform.

Why did the NFL choose Netflix?

The league seeks to expand its audience, particularly among younger, cord-cutting viewers. Netflix’s massive global reach offers a unique platform for this growth.

Will Netflix stream more NFL games in the future?

Industry experts believe this deal is a test. Its success could lead to Netflix acquiring more live sports rights, including additional NFL games, in upcoming seasons.

Is Kelly Clarkson performing at halftime?

No. Clarkson’s performance is scheduled to open the Christmas Day event before the first game kicks off. A separate halftime show is expected for each game.