Indian football captain Sunil Chhetri is now a playable character in the popular video game eFootball. Konami, the game’s developer, announced the partnership on October 9. The launch coincides with the Diwali festival and a new national tournament.
The move brings a national icon to the digital pitch. It marks a significant step for football gaming in India.
Diwali Cup Offers Major Prize Pool and Star Meet-Up
Konami is celebrating with the Diwali Cup. This national eFootball tournament features a prize pool of ₹1 Lakh. Registration is open now on the official eFootball India Discord server.
Matches run from October 16 to October 30. Top performers will win more than just money. They get a chance to meet celebrity guests in Mumbai this December.
The guest list includes Sunil Chhetri himself. Cricket stars KL Rahul and Nitish Kumar Reddy will also attend.
In-Game Festivities Celebrate Indian Culture
The celebration extends beyond the tournament. A special ‘Diwali Campaign’ will run inside the game. Players can earn themed jerseys and firework goal effects.
These items add a distinct Indian cultural flavor to the game. According to Reuters, such localized content is key for global games entering new markets.
Fans can also obtain the Sunil Chhetri Starter Set from November. This allows everyone to build their team around the legendary striker.
Konami Commits to Long-Term Growth in India
Konami’s General Producer highlighted India’s passion for football. He called Chhetri a symbol of that national spirit. This collaboration is part of a broader strategy.
The company plans more localized activations for the subcontinent. It aims to place Indian fans at the heart of its eFootball experience.
This initiative honors Chhetri’s legendary career. It also taps into the country’s growing gaming and football culture.
The inclusion of Sunil Chhetri in eFootball is a major moment for Indian sports gaming. It validates the country’s market for global developers. This move successfully blends national pride with competitive digital play.
Info at your fingertips
How can I play with Sunil Chhetri in eFootball?
His exclusive player card and avatar are available in the game from October 9. Fans can also get the Sunil Chhetri Starter Set starting in November.
What are the details for the Diwali Cup tournament?
Registration is open until October 16 on the eFootball India Discord. The tournament runs from October 16 to 30 and has a ₹1 Lakh prize pool.
What special in-game content is available for Diwali?
The Diwali Campaign includes themed jerseys, firework goal effects, and celebratory profile banners. These items are available for a limited time.
What is the prize for winning the Diwali Cup?
Beyond the cash prize, the winner gets an opportunity to meet celebrity guests like Sunil Chhetri and KL Rahul at a Mumbai event in December.
Why is Konami focusing on India with this launch?
The company recognizes India’s passion for football and its growing gaming market. This is part of a long-term strategy to deliver localized experiences.
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