Taylor Swift’s intense Eras Tour rehearsals have revealed her go-to workout gear. The pop star wore a specific sports bra throughout training for her record-breaking show. This bra is the Forme Science Power Bra, a posture-correcting piece of activewear. It is now discounted as part of the brand’s holiday sale event.

According to The Hollywood Reporter, the bra was featured prominently in Swift’s new documentary, The End of an Era. This visibility has sparked significant interest in the health-tech brand. The sale offers a tiered discount model for customers looking to invest in alignment-focused apparel.
Science-Backed Design Meets Celebrity Endorsement
Forme Science’s core technology was developed by an orthopedic surgeon. The Power Bra is designed to activate spinal muscle groups passively. It guides the wearer’s body into proper alignment without conscious effort.
The brand claims this helps reduce back pain and stiffness. It also aims to improve overall physical function. The sleek, black design shown by Swift prioritizes both support and style.
The current promotion offers significant savings. Customers can get 15% off orders over $150. Discounts increase to 20% off $300 and 30% off $500.
All product bundles are also 30% off. The sale includes free US shipping on orders over $250. A free tote bag comes with purchases exceeding $500.
Expanding the Posture-Correcting Wardrobe
Beyond the signature bra, Forme Science offers a full lineup. The Power+ Bra provides a similar fit with removable padding. It also features a wider underarm opening for increased comfort.
The Sculpt+ Legging uses a multi-layer waistband technology. It engages core and glute muscles to promote spinal alignment. These leggings are marketed for both athletic performance and everyday wear.
For foot health, the Arch Booster Sock is a key product. It gently trains foot muscles to support a stronger arch. This aims to improve balance and stability, especially for those with flat feet.
The Power Tee rounds out the collection with targeted mesh panels. It is designed to be worn during training, recovery, or all day. The brand states it helps reduce fatigue and improve breathing.
The spotlight from Taylor Swift’s documentary has propelled a niche wellness brand into the mainstream. The Forme Science Power Bra sale offers a direct link to the singer’s rigorous tour-prep regimen. This blend of celebrity influence and functional science is driving a new trend in performance wear.
Info at your fingertips
What is the Forme Science Power Bra?
It is a sports bra developed by an orthopedic surgeon. Its patented technology is designed to improve posture passively by activating spinal muscles. It gained attention after being worn by Taylor Swift during Eras Tour rehearsals.
How much is the Forme Science sale discount?
The holiday sale uses a tiered model. You save 15% on orders over $150, 20% on orders over $300, and 30% on orders over $500. All product bundles are also discounted by 30%.
What other products does Forme Science sell?
The brand sells a full posture-correcting line. This includes the Power+ Bra, Sculpt+ Leggings, Arch Booster Socks, and the Power Tee. Each item uses proprietary technology to guide the body into better alignment.
Where was the Power Bra featured?
It was visibly worn by Taylor Swift in her new documentary, *The End of an Era*. The film details the intense rehearsal process for her massive Eras Tour. This coverage was reported by The Hollywood Reporter.
Does the bra require special care?
The brand recommends following standard garment care instructions. Machine washing in cold water and laying flat to dry is typically advised. Specific care details are available on the product page.
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