University of Toronto Opens Desjardins Startup Prize with $100K in Funding

The University of Toronto has launched the Desjardins Startup Prize 2026. This major pitch competition offers over $100,000 in prizes. The deadline for applications is November 24, 2025.

The annual event aims to accelerate the most promising startups from the U of T community. It provides crucial funding and recognition for early and late-stage ventures. Finalists will pitch their ideas during Entrepreneurship Week in March 2026.

Substantial Prize Pool Fuels Startup Growth

The competition is split into two distinct categories. The Early-Stage category is for newer startups with less funding. The Late-Stage category targets more established ventures seeking growth capital.

According to Reuters, such university-led competitions are vital for innovation ecosystems. The top prize in the Late-Stage category is $40,000. Early-Stage first-place winners receive $15,000 to launch their ideas.

This structure ensures support for businesses at different development points. It helps founders move from concept to market-ready companies. The financial injection can be a decisive factor for early success.

Eligibility and Judging Focus on Real-World Impact

The competition is open to the University of Toronto Entrepreneurship community. At least one founder must be a current student, post-doc, or recent alum. Affiliation with a U of T accelerator is strongly encouraged.

Judges will assess startups on several key criteria. These include problem identification, market viability, and growth potential. The strength of the team and their communication skills are also critical factors.

The strategy for using the prize money is a specific judging component. This ensures the funds will be deployed effectively to drive progress. A compelling value proposition is essential for standing out.

The Desjardins Startup Prize represents a significant opportunity for aspiring entrepreneurs. It provides more than just capital by offering a platform for validation and exposure. This competition continues to be a cornerstone of Toronto’s innovation landscape.

Thought you’d like to know

What is the application deadline for the Desjardins Startup Prize?

The deadline for all applications is November 24, 2025. The pitch competition for finalists will occur the week of March 2-6, 2026. Applicants must be prepared to present in person during that time.

Who is eligible to enter the competition?

At least one founder must be a current U of T student, post-doc, or a recent alum. The alum must have graduated no earlier than June 2023 from a full-time program. Startups must also meet specific funding and revenue thresholds for their category.

How much prize money is available?

The total prize pool exceeds $100,000. The largest single prize is $40,000 for the Late-Stage category winner. There are also People’s Choice awards valued at $4,000 each.

What are the main judging criteria?

Judges evaluate the problem being solved and the viability of the solution. They also assess the startup’s growth potential and the strength of the team. Innovation and a clear plan for using the prize money are also crucial.

Do I need to be incorporated to apply?

Startups do not need to be incorporated at the time of application. However, Canadian incorporation is mandatory to receive any prize money. This is a key requirement for all winners.

Trusted Sources

University of Toronto Communications, Reuters.