Warner Bros. Launches “December the TwELFth” for Will Ferrell’s Holiday Classic

Warner Bros. Discovery has announced a new annual holiday celebration. The event is called “December the TwELFth.” It honors the 2003 hit film Elf starring Will Ferrell.

The festivities are set for December 12th. They will feature a musical performance, pop-up experiences, and a special theater re-release of the movie. This initiative aims to create a new tradition for fans of the beloved Christmas comedy.

New York City to Host Major TwELFth Day Festivities

The day will kick off in New York City’s Times Square. A special noon performance of Elf the Musical is scheduled. This will be a central part of the live celebrations.

Fans can also visit one-day pop-up photo stations. These will offer unique Elf-themed backdrops. Shopping opportunities and a chance to write letters to Santa will also be available. According to The Hollywood Reporter, the film’s enduring appeal makes it a perfect candidate for such an event.

Special Movie Edition and Charitable Component Announced

The film is returning to theaters for the event. A new “Buddy’s Sing & Cheer Along Edition” will be shown. It includes on-screen lyrics, trivia, and visual gags for audience participation.

Warner Bros. Discovery is adding a charitable element. The company will match American Red Cross donations up to $100,000 on December the TwELFth. This adds a philanthropic spirit to the fan celebrations. Studio Tour Hollywood visitors will also see original costumes and special merchandise displays.

The creation of December the TwELFth solidifies the film’s status as a modern holiday staple. This new tradition promises to bring festive cheer to families for years to come, celebrating the enduring legacy of Will Ferrell’s iconic performance.

Thought you’d like to know-

What is December the TwELFth?

It is a new annual holiday celebration created by Warner Bros. Discovery. The event honors the 20-year legacy of the film *Elf*. It occurs every year on December 12th.

Where are the main December the TwELFth events?

The primary live events are centered in New York City’s Times Square. This includes a performance of *Elf the Musical*. Warner Bros. Studio Tour Hollywood will also have special displays.

Will the movie *Elf* be in theaters for this?

Yes, the film returns to theaters on December 12th. A special “Buddy’s Sing & Cheer Along Edition” will be shown. This version features interactive on-screen content.

Is there a charity connected to the event?

Warner Bros. Discovery is partnering with the American Red Cross. The company will match public donations up to $100,000. This will take place specifically on December the TwELFth.

Why is the event on December 12th?

The date is a playful reference to the film’s title. It creates a memorable calendar event for fans. It falls during the heart of the holiday season.