Who Won Big Brother 2025? Season 27 Finale Reveals Champion, America’s Favorite Houseguest & BB Mastermind

Big Brother Season 27 has officially crowned its winner. The long-running CBS reality show ended its 2025 season with a dramatic finale on September 28, revealing who walked away with the $750,000 grand prize. Fans also learned who America chose as their Favorite Houseguest and the identity of the secret BB Mastermind.

The season kept viewers engaged with alliances, blindsides, and unexpected twists. Hosted by Julie Chen Moonves, the finale wrapped up months of competition and intense jury deliberation. Here is everything to know about the Big Brother 2025 winner and the other major reveals from the season’s final night.

Ashley Hollis

Big Brother 2025 Winner, Jury Votes & Final Twists

The Final 3 houseguests were Vince Panaro, Morgan Pope, and Ashley Hollis. Ashley won the critical final Head of Household competition after beating Vince in the second round and Morgan in the decisive third round. Her victory gave her the power to evict one finalist and choose her opponent for the last jury vote.

Ashley chose to evict Morgan and take Vince to the Final 2. The jury — made up of Rachel Reilly, Clifton “Will” Williams, Kelley Jorgensen, Lauren Domingue, Keanu Soto, Ava Pearl, and Morgan Pope — then cast their votes live on finale night. Ashley dominated the vote with a 6-1 win, securing the $750,000 prize. Vince finished as runner-up and earned $75,000.

Another big reveal came when the show exposed the BB Mastermind — a twist that had kept fans guessing all season. It turned out to be Big Brother alums Jessie Godderz, Frankie Grande, and Eric Stein, who had secretly influenced the game.

America’s Favorite Houseguest, a $50,000 fan-voted award, went to Keanu Soto. Julie Chen Moonves announced that Keanu, Rachel, and Will were the top three vote-getters, with Keanu winning by a wide margin, earning more than 65% of the votes.

Ashley Hollis celebrates winning Big Brother Season 27 with host Julie Chen Moonves during the live finale on CBS.

Reactions, Fan Impact & What Comes Next

The finale sparked big conversations online. Many praised Ashley’s strategic and social gameplay, calling her win well-deserved. Others celebrated Keanu’s popularity with viewers, noting his entertaining presence throughout the season.

Big Brother’s 27th season highlighted how fan engagement can shape the game beyond the house, with America’s Favorite Houseguest votes showing strong support for charismatic and relatable players. The BB Mastermind reveal also added a layer of surprise, keeping veteran fans intrigued.

With the 2025 season officially over, Ashley joins the Big Brother winners’ list, Keanu takes home the fan crown, and viewers now look ahead to Season 28 to see what new twists CBS will bring next.

Ashley Hollis won Big Brother Season 27 (2025), defeating Vince Panaro by a 6–1 jury vote after winning the final Head of Household and evicting Morgan Pope. She claimed the $750,000 grand prize, while Vince took home $75,000. Keanu Soto was voted America’s Favorite Houseguest, winning $50,000.

FYI (keeping you in the loop)-

Q1: Who won Big Brother 2025?

Ashley Hollis won Big Brother Season 27 with a 6-1 jury vote.

Q2: Who was America’s Favorite Houseguest on Big Brother 2025?

Keanu Soto won America’s Favorite Houseguest with more than 65% of the fan vote.

Q3: Who were the Final 3 houseguests in Big Brother 2025?

The Final 3 were Ashley Hollis, Vince Panaro, and Morgan Pope.

Q4: What was the BB Mastermind twist in Big Brother 2025?

The BB Mastermind was revealed to be Jessie Godderz, Frankie Grande, and Eric Stein influencing the game.

Q5: How much money did the Big Brother 2025 winner get?

Ashley Hollis won $750,000, while runner-up Vince Panaro received $75,000.