The “toxic movies” search is now tied to a business dispute that kept Yash’s latest film out of one prominent Bengaluru cinema, rather than only to reviews or box-office totals. NDTV reported on August 26 that Toxic opened in theatres but was not screened at Victory Cinema. The theatre said it had made multiple offers, including an offer to play the film on zero terms, but the sides did not reach an agreement.

According to the theatre’s public statement, the disagreement centred on how the film would be supplied and how the cinema would share the commercial risk. NDTV reported that the producers preferred a rental model, while Victory Cinema wanted a profit-sharing arrangement. The cinema told its audience that negotiations had been visible through its social-media updates and that the decision was not caused by an unwillingness to show the film.

The Times of India placed the disagreement inside a wider debate over the economics of single-screen theatres. Its August 25 report said Victory wanted to show Toxic on the same commercial terms it said it had used for other major releases. The report also said Sri Raghavendra Cinemas in Bengaluru had announced that it would not screen the film, citing the same commercial disagreement. That turns one venue’s decision into a wider question about bargaining power and risk in theatrical distribution.

Fixed rentals give a producer or distributor a clearer payment arrangement, but they can leave an exhibitor carrying much of the downside if a film’s attendance falls quickly. Revenue sharing moves the calculation in the other direction: an exhibitor can participate in a strong run, while the producer shares more of the risk when a release underperforms. The Times of India noted that shorter theatrical windows and faster audience decisions have made that balance more difficult for single screens.

The debate is not limited to Bengaluru. The Times of India reported that 23 prominent single screens in Hyderabad moved away from the traditional fixed-rental model in April and adopted a percentage-based structure. It also described a later mobilisation by exhibitors in Telangana and an August 14 government order creating a Special Theatre category, allowing eligible upgraded single screens to charge higher prices while reserving a portion of seats for affordable tickets. These developments show why a film-level disagreement can become part of a policy conversation.

Toxic was directed by Geetu Mohandas and stars Yash alongside Kiara Advani, Nayanthara, Tara Sutaria, Rukmini Vasanth and Huma Qureshi. Its release and reported collections are separate from the Victory Cinema dispute. The immediate issue is not whether audiences can find the film elsewhere, but which commercial model theatres and producers will accept for a high-profile release. As more cinemas negotiate terms for major movies, the result may influence how single screens define their value and protect themselves from sudden changes in demand.